Why You Shouldn't Miss This Webinar
Orthodontists are among the specialties hardest-hit by the recession and the current trend of delaying healthcare. Fortunately, there are steps you can take to improve this situation. Find out from one of your colleagues, a highly successful orthodontist, and from a leading marketing expert who has consulted with over 1,000 practices how they have introduced new services and marketed them effectively to grow orthodontic practices and improve their bottom lines.
Based on real-life examples, you will learn how to increase patient flow and referrals using proven marketing techniques developed over 30 years.
During this informative web conference, you will learn
- Which new product lines are working for orthodontists
- How marketing can reduce your risk and improve your bottom line
- Why the mishandling of phone shoppers is currently costing you a fortune, and how to dramatically improve your results
- How to increase your referrals with minimum investment and maximum professionalism
- And much more
Plus, during the Question and Answer Session at the end of the conference, you can discuss your specific marketing challenges with the experts.
|
Program Agenda
What's Working for Orthodontists
How to Grow Your Orthodontic Practice and Improve the Bottom Line -- Even Now
- What Services Attract Patients and Deliver Revenue
|
Michael Hayward, DDS |
- How Marketing Your Practice Effectively Reduces Your Risk
|
Michael Hayward, DDS |
- How to Build Your Patient Volume and Referrals
|
David Kent, Senior Marketing Consultant, Practice Builders |
- Question and Answer Session
|
Both Speakers |
Who Should Attend
Any orthodontists who want to build their practices and grow revenue by adding in-demand services and marketing their practices effectively.
About Practice Builders
Practice Builders is the nation's leading partner in healthcare-practice success—not just marketing—and has been since 1979. We have worked with thousands of practitioners over 30 years. And we have hundreds of testimonials from
satisfied practitioners who were able to grow their practices with our help.
|
About the Speakers
 Dr. Michael Hayward, a practicing orthodontist with offices in Palatine, IL and Barrington, IL, saw an increase of 25% in gross production and an increase of 24% in referrals from 2007 to 2008. He has over 20 years of clinical experience and is the trusted choice of more than 30 area dentists for their patients who need orthodontic treatment. He earned his Doctor of Dental Surgery (DDS) degree from the University of Illinois College of Dentistry, and completed a multi-year residency in orthodontics at Northwestern University Dental School. He is a Fellow of the World Federation of Orthodontists and an active member of the American Association of Orthodontists and the Illinois Society of Orthodontists, among others.
 David Kent, a Senior Marketing Consultant for Practice Builders, has experience with more than 4,000 practices including strategic planning, creative development, implementation and consulting over the course of his 15-year marketing career. At ease with both solo and group practices, David's clients have a steady history of satisfaction and results. David is a Practice Builders' five-time award winner for excellence.
|
