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Consumers have begun to take responsibility for their healthcare decisions in growing numbers, and many have opted for alternative care for a variety of treatments and health maintenance. While insurance plans increasingly reimburse for alternative care, patients still resist paying out of pocket when minimal coverage runs out – especially if their acute pain has been resolved.
Stiff competition and declining reimbursement has inspired many successful chiropractors to build comprehensive wellness programs or multidisciplinary practices that offer one-stop shopping and more cash-pay services.
Depending on your size or growth goals, you may benefit from attending a 2-day Strategic Growth and Alternative Care Marketing Workshop.