New for 2008: Earn AMA PRA Category 1 Credit TM
The workshop programs are jointly sponsored by Postgraduate Institute of
Medicine and Practice Builders.
Accreditation Statement
This activity has been planned and implemented in accordance with the Essential Areas and Policies of the Accreditation Council for Continuing Medical Education (ACCME) through the joint sponsorship of Postgraduate Institute for Medicine (PIM) and Practice Builders. PIM is accredited by the ACCME to provide continuing medical education for physicians.
Credit Designation
Postgraduate Institute for Medicine designates this educational activity for a maximum of 9.5 AMA PRA Category 1 Credit(s)™. Physicians should only claim credit commensurate with the extent of their participation in the activity.
Educational Objectives
After completing this activity, the participant should be better able to:
- Describe the principle elements of practice marketing/management and how these elements inter-relate
- Summarize strategies for implementing operational and organizational changes and improvements in your practice
- Identify strategies that will position your practice for sustained success in today’s healthcare environment
- Outline strategies for physicians/healthcare providers and their staffs that will allow for more efficient and effective provision of patient treatment and care
- Explain how to use the Scientific Method of MarketingTM to accurately assess current marketing efforts
- Identify a Unique Sales Proposition that differentiates a healthcare practice from competitors.
- Identify strategies to enhance patient satisfaction.
Disclosure of Conflicts of Interest
Postgraduate Institute for Medicine (PIM) requires instructors, planners, managers and other individuals who are in a position to control the content of this activity to disclose any real or apparent conflict of interest they may have as related to the content of this activity. All identified conflicts of interest are thoroughly vetted by PIM for fair balance, scientific objectivity of studies mentioned in the materials or used as the basis for content, and appropriateness of patient care recommendations.
