10 Low-Cost, Low-Time Ways To Market Your Practice
1) Create a Family Plan so the initial visit of another family member saves them money.
2) Ask your patients for referrals.
3) Script the front desk to improve closing rates for ad responses, phone shoppers and missed appointments.
4) Add other services which you presently refer out.
5) Put an electronic message board in your reception room to educate your base about what else you do so they won’t go elsewhere out of ignorance.
6) Add a great guarantee to make your services more attractive.
7) Start a Donation Dollars Program whereby you donate services to be sold by a charity as a fundraiser or given away as a raffle, and they promote you in return.
8) Share space or waiting room with a professional who has the same target market you do.
9) Statistically track your results and share with existing and potential referrers to prove your ability.
10) Schedule multiple visits at one time so people needn’t make multiple decisions about whether they’ll return or not.
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