Is Your Website in the 21st Century?
If your website is dated or ineffective, you are losing patients and potential referrers, no matter how good a practitioner you are.
It's that simple these days
Even if you target a segment of the population that historically doesn't use websites for medical information (and those segments are few and far between these days), your target audience is undoubtedly influenced by someone who does.
Imagine an older patient who doesn't use the web, but whose children do—if they see your website looking outdated and clunky (or worse, non-existent), they may convince your patient to go to another practitioner.
Or even if your website is well-written and designed appropriately, if no one can find you, you are dead in the water.
Because the web has become such a key part of practice marketing, Practice Builders has made a commitment to bring you 21st century websites and web marketing. This includes adding additional staff, products and services so that we can bring you the best of the web.
With our new, enhanced services, you will have:
Custom website design & development
Your website will be designed to reflect your specific brand, developed by Practice Builders, to attract the specific types of patients and referrers you want—not just “traffic”.
Our websites can increase your new-patient volume with ongoing search engine optimization (SEO) and search engine marketing (SEM) services. They also inform your patients and referrers about your special expertise and services with custom text and branding elements.
Your Website will also include:
- Domain name registration & renewals for life
- Medical animations available for patient education
- Patient education library right on your website
- Monthly traffic reports keep you informed
- Full-service e-mail accounts (up to 25 per domain)
Advanced features to enhance effectiveness
Each of these enhancements can be purchased and integrated into your site, according to your budget:
- Patient satisfaction surveys
- Secure labs & referring physician reports
- Shopping cart & online bill payment portal
- Secure user registration & special access privileges
- Blogs & links to Facebook, Twitter, LinkedIn & other social networking sites
- Pay-per-click marketing options
- And much more
Visual, functional & findable
The most effective websites are visual, functional and, most importantly, findable. There are thousands of “practitioners” who can design beautiful websites. The real challenge is designing a visually effective, functional website that comes up high in search engine rankings and attracts traffic.
Our websites include HTML and title page optimization, internal links, site maps, keywords, meta data and extensive patient education libraries. These features all contribute to your site's relevance and help boost your rankings.
Learn how our new web development, design and hosting programs can enhance your practice growth: Call 800.679.1262. See sample Practice Builders websites by clicking on any of the images above.