The Three Most Important Words in Marketing Test. Track. Adjust. They are the three most important words because they summarize neatly and succinctly what marketing is really about. Let’s take a closer look at what they mean in marketing terms. Test – … Continue reading
Don’t miss your chance to get the strategies that are working–even in this tough economy–at the Practice Builders’ Strategic Growth and Marketing Workshop coming to San Diego February 18-19, 2011. When you register by February 11th, you will pay only $795 … Continue reading
Don’t miss your chance to get the strategies that are working–even in this tough economy–at the Practice Builders’ Strategic Growth and Marketing Workshop coming to Orlando on February 18-19, 2011. When you register by February 11th, you will pay only $795 … Continue reading
Healthcare Practice Marketing Using the Internet to Market Your Practice How do you effectively use the Internet to market your healthcare practice? Do you need just a website, or do you need a web strategy? Jonathan Vidal, Senior Director of … Continue reading
Don’t miss your chance to get the strategies that are working–even in this tough economy–at the Practice Builders’ Strategic Growth and Marketing Workshop coming to Raleigh, NC on February 11-12, 2011. When you register by February 7th, you will pay … Continue reading
Look at Your Practice Through Your Patients’ Eyes Has your practice experienced a decline in patient visits, new patients and new patient inquiries? Have you seen an increase in cancellations and no-shows? Would you like to know how some practitioners … Continue reading
Don’t miss your chance to get the strategies that are working–even in this tough economy–at the Practice Builders’ Strategic Growth and Success Workshop coming to Philadelphia February 4-5, 2011. When you register by January 31st, you will pay only $795 … Continue reading
Medical Practice Marketing- Why You Should Brand Your Medical Practice How do you brand your medical practice so that patients understand the unique benefits you offer and why you are the best practitioner to help them? Why you should develop … Continue reading
How to Market to American Healthcare Consumers The average American consumer reads at a 5th-6th grade level. Yet most doctors and medical staff write to them at a 10th-12th grade level… and that’s just half of the communication problem. The … Continue reading
Referrals and Relationships Behind every professional referral, there is a relationship between someone at your practice and someone at the referring practice. It’s a relationship based on trust. From cardiac surgeons to gastroenterologists, from endodontists to podiatrists, many healthcare providers … Continue reading
