How to Communicate More Effectively With Patients

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How to Communicate More Effectively With Patients

According to the American Medical Association’s subcommittee on health literacy, 22% of American adults are functionally illiterate, and another 27.5% are only marginally literate. So how do communicate with nearly half of American adults who are marginally or functionally illiterate? … Continue reading

Doctor-patient relationship is critical to patient satisfaction and good outcomes.

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Doctor-patient  relationship is critical to patient satisfaction and good outcomes.

How well do you know your patients? Where are they from? What kind of work do they do? How many children do they have? What types of lifestyles do they lead? What makes them laugh? What are their favorite hobbies? … Continue reading

How to Increase Your Referrals the Easy Way

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How to Increase  Your Referrals the Easy Way

Almost every healthcare practitioner wants more referrals, whether from their peers or their patients. With spheres of influence that extend outward to their families, friends, co-workers and colleagues, your patients can be a potential goldmine of referrals. And to make … Continue reading

Reach Your Online Audience More Effectively With an e-Brochure

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Reach Your Online Audience More Effectively With an e-Brochure

Most healthcare practices use some kind of brochure to tell patients and referrers about their services. Very few actually create effective printed brochures without professional marketing help. Even fewer have taken the extra steps necessary to create an electronic brochure … Continue reading

Part Three of Three: Are You Following Up With Your Patients?

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Part Three of Three: Are You Following Up With Your Patients?

Can Your Patients Fire You? A Special Three-Part Series Yes. Your patients have the right to choose their own healthcare provider. They approach their relationship with you as they would with anyone else. With their health on the line, patients … Continue reading

Part Two of Three: Are You Listening to Your Patients?

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Part Two of Three: Are You Listening to Your Patients?

Can Your Patients Fire You? A Special Three-Part Series  Yes. Your patients have the right to choose their own healthcare provider. They approach their relationship with you as they would with anyone else. With their health on the line, patients … Continue reading

Part One of Three : Can Your Patients Fire You?

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Part One of Three : Can Your Patients Fire You?

A Special Three-Part Series Yes. Your patients have the right to choose their own healthcare provider. They approach their relationship with you as they would with anyone else. With their health on the line, patients find it necessary to select … Continue reading

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Marketing Eye to Eye: Don’t Let Your Computer Get in the Way

A Special Three-Part Series Yes. Your patients have the right to choose their own healthcare provider. They approach their relationship with you as they would with anyone else. With their health on the line, patients find it necessary to select … Continue reading