Online reviews are part of the decision-making process for many patients. When patients are looking for a doctor or medical service nearby, they will look you up on review sites like Yelp, Healthgrades and Google+ and see what your current … Continue reading
While hashtags and emojis may seem far removed from the daily business of helping patients, the truth is many of your current and potential patients are on social media, and it’s too direct of a marketing strategy to ignore. Adding … Continue reading
We’re not telling you to create a Gray’s Anatomy episode. But posting video content on your website is a great marketing tool for your practice. Video humanizes your practice, increases engagement with new and current patients and is easy to … Continue reading
SEO, or search engine optimization, can sound intimidating for doctors and medical practices, but it doesn’t need to be. Patients’ first instinct for finding information, including what doctor or medical practice to visit, is to go online. If you want … Continue reading
When you run an active healthcare practice, it might seem impossible to keep up with the demands of an active social media slate at the same time. How do you generate enough new posts every week to remind the world … Continue reading
No business can afford to go without a social media presence in today’s competitive market, and your healthcare practice is no exception. But unlike the local movie theater or candy store, your healthcare practice has a big hurdle to jump … Continue reading
About Bonnie Furner, MD: Bonnie Furner was a dermatologist in San Antonio Texas with a reputable and long standing practice. With over 10,000 patient charts under her belt, she was looking for opportunities to use them as renewed sources of … Continue reading
How is your online healthcare marketing game? If you create and implement strategies to connect with patients on the Internet so that you attract and retain them long-term, then you’re doing great. If you roll your eyes at the idea … Continue reading
When it comes to marketing your medical practice, you have a lot of choices. There are so many strategies you can use – including using medical marketing companies – to connect with patients. Most physicians don’t know where to start. … Continue reading
Updating your online healthcare marketing plan to gain new followers is a great way to increase your online profile and find a new audience. But it’s always important to remember while you’re developing your online community that it’s just as … Continue reading
