6 Best Dental Practice Website Design Elements If you are a dentist engaged in dental practice marketing, you already know how important your website is when it comes to attracting more patients. And you know that most dental care consumers … Continue reading
Dental practice marketing services are important for the long-term success of your practice, but especially important in 2021 while America is still battling the COVID-19 pandemic. The pandemic has had an enormous effect on dental patient behaviors, and it has … Continue reading
Recently, an analysis of over 30,000 online reviews of medical practitioners confirmed poor service is patients’ biggest frustration. In fact, according to this research, 96 percent of patient grievances are due to disappointing service, while the other four percent cite … Continue reading
The one thing that virtually all dentists have in common, is the need for sound dental marketing ideas that will attract a steady stream of new patients to the practice. There’s just one problem… You are a dentist, not a … Continue reading
Digital transformation has become increasingly popular in recent times. Yet, amidst all the white noise about medical practices investing significant time, money, and efforts into digital transformation, let’s take a step back and answer a fundamental question, “What does digitally … Continue reading
Marketing a dental practice is not a full-time job… It’s more like doing two or three full-time jobs simultaneously! As a dental marketer, you are expected to keep track of digital campaigns, count website visitors, calculate conversion rates, look for … Continue reading
Is your dental practice on Facebook? No? Then you are probably leaving revenue on the table! You must be thinking, why are we discussing Facebook, a social media platform that has been out for quite some time. Why Facebook? With … Continue reading
After staff salaries, marketing is usually the most significant expense for many dental practices. As a dental practice owner, don’t you want to see your marketing budget being spent in the most productive way possible? Often, dental practices try different … Continue reading
As a small dental practice owner, the goal is growing the count of new patients — that’s the name of the game!! Even if you have built up a loyal patient base, new patients are crucial to scaling your dental … Continue reading
To say that patient reviews are powerful is an understatement. A few words or phrases in an online review can have more influence on potential patients than an entire website. A difference in one-star rating may be all it takes … Continue reading
There are several misunderstandings about dental reputation management. Some people think it’s just online review management, while others believe it revolves around social media monitoring. In this blog post, let’s dive deeper into online reputation management – what is dental … Continue reading
When it comes to going in for a simple dental check-up or a detailed dental consultation, nerves are already heightened. That’s why, choosing the right dental practice poses as overhead during those times. A patient always wishes to get the … Continue reading
Dental office marketing has changed a lot in the past decade. Some marketers believe that dental marketing has changed more in the past five years than in the previous 20 years. Most dental practices these days are adopting digital marketing. … Continue reading
So much has been written on the Practice Builders blog about dental marketing ideas. However, one aspect that often gets overlooked is a more generic approach to using social media to growing your dental practice. What should dentists or dental … Continue reading
When you’re looking for the best Thai restaurant in your area, how do you find it? Often by “Googling” it… No? Well, your patients are no different. That’s precisely how patients search for the best dentists in their area. Your … Continue reading
A successful social media marketing for dentists is precisely what you need for your practice to flourish. It is the dynamic powerhouse that can solidify branding, create qualified leads, and drive more patients to your practice. But, one step in … Continue reading
Emails can be your revenue-driving machines. With an average ROI of $38 for each $1 spent, they reign supreme as one of the most powerful marketing channels. What’s more, the conversion rates of email marketing can give your other healthcare … Continue reading
Every dental practitioner wishes he/she had more patients, and there are only two ways of making that happen. Either you reach out to prospects or prospects come to you. Over the last decade or so, the second option has become … Continue reading
Are you looking for healthcare digital marketing strategies proven to be the most effective for your medical practice growth? Like all healthcare practitioners or marketers, you too must be continually obsessing over healthcare marketing campaigns, but how often do you … Continue reading
There is a secret healthcare marketing strategy we have seen over the years that makes and breaks more medical practices than any other approach. The reason we call it is “secret” is not that hardly anyone knows about it, but … Continue reading
When it comes to search engine optimization (SEO) techniques, change is the only constant. For most medical practices, it is difficult to stand firm on this ever-changing ground, when the rules are changing faster than you have a chance to … Continue reading
There can be many reasons patients post negative reviews online. Sometimes they resort to nasty comments just to get services. Other times, patients with whom you have had an unpleasant interaction think they were in the right and decide to … Continue reading
The number of dental practices in the United States is growing at an exponential pace, thus increasing the competition between practices. You must have seen new dental clinics pop up in your area, promising a variety of unique services and … Continue reading
In a world where smart devices like Alexa and Siri are becoming the norm, voice search has extended way beyond the home and into the pockets of tech-savvy people who now take this technology with them on the go. Smartphones … Continue reading
Whether you are managing a small dental practice or running a big hospital with multiple physical locations, you just cannot deny the importance of local search ranking of your dental practice on Google. Local SEO is critical to smaller dental … Continue reading
Videos are captivating. According to a report, four out of the top-six online channels on which people watch video are social channels. In fact, your website visitors will stay longer if it has some video content. Google’s algorithms will love … Continue reading
Over the last few years, digital marketing trends have emerged that have had a significant influence on how dental practices collaborate, communicate, evolve and innovate. As healthcare marketers, we live in a fast-paced digital world where the rules of the … Continue reading
Patient reviews are powerful. They are quite influential. Patient reviews are the cornerstones for building a strong online reputation for dentists. Simply put, online reviews tell the world what your patients think of your dental practice. If the online reviews … Continue reading
The number of dental practices in the United States is growing at an exponential pace, thus increasing the competition among practices. You must have seen new dental clinics pop up in your area, promising a variety of new services and … Continue reading
Social media can be intimidating to many dentists. However, the truth is, it can also be a significant and cost-effective marketing asset. Social media is ripe with opportunities for growing your practice, improving your reputation and spreading the word about … Continue reading
Do you know that dental practices that take on a structured approach toward patient conversion are twice as likely to see an increase in profits? Here are a few compelling stats to get you thinking: You have less than eight … Continue reading
Do you have a customized dental practice website? Or have you used a website template from a build-your-own-website site like WordPress? When it comes to your online marketing strategy, custom dental websites offer a number of benefits. If you’re thinking … Continue reading
For your dental practice to succeed, you want to ensure you’re attracting new patients to your practice. But in the age of the Internet and an ever-expanding online market, it may feel like a challenge. While there is a surge … Continue reading
