Why a Local Keyword Strategy is Important for Healthcare Practices

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Your healthcare SEO tool kit would be useless without keywords, much like a hammer without nails.  Keywords are those words and phrases designed to engage your most desirable consumers on their own search terms. When done correctly, keywords draw prospective … Continue reading

Branding Checklist for Multi Location Health Providers

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Branding can be a challenging concept for multilocation healthcare providers. The difficulty often stems from internal debates about practice names, including which ones to keep and which ones to drop, but it can also include internal politics and brand inconsistencies … Continue reading

Points to Remember When Choosing a CMS for Your Healthcare Website

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When you’re looking to improve your digital patient experience, one of the most important decisions you can make is choosing the right health content management system, or CMS. What is CMS in healthcare all about? CMS is a software solution … Continue reading

How to Create the Best Successful Healthcare Infographic

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  We humans are visual creatures. What we see typically has a far greater impact on us than what we read or say. That’s why successful, effective infographics are so important for reaching your patient prospects in healthcare marketing. Too … Continue reading

5 Side Effects of Poor Patient Service

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5 Side Effects of Poor Patient Service

Patient service is arguably the most critical aspect of your medical practice to get right. Outstanding patient service can overcome poor marketing, but it is incredibly difficult (and expensive) to replace poor patient service with even the most exceptional, “delightful” … Continue reading

Step By Step Guide to Patient Access System

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Step By Step Guide to Patient Access System

Building a health care delivery strategy, as defined, that includes all aspects that affect a patient’s ability to get the right care at the right time, should be the forefront of every practice. Here is a step-by-step guide to revenue … Continue reading

3 Lesser-known Things About Healthcare Clinic Reputation Management

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3 Lesser-known Things About Healthcare Clinic Reputation Management

New patients aren’t just visiting medical websites any longer. Most of them prefer to find out about a local healthcare clinic through the Internet. They look up review sites, online directories, and check out social media platforms to get additional … Continue reading

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