Healthcare Marketing: 10 Quick Tips to Beat the Competition

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Healthcare Marketing: 10 Quick Tips to Beat the Competition

As a healthcare marketer, it is inevitable that you will have competition. However, competition can be healthy and make you a better practitioner than you already are. You must allow the prospect of competition to inspire you rather than derail … Continue reading

Smart Content for Every Stage of the Marketing Funnel

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Smart Content for Every Stage of the Marketing Funnel

Consider this problem: You have built an amazing website, but the conversion rate is still very low. Or, you are regularly posting informative and unique blog posts, but they hardly seem to help drive patients to your dental practice. One … Continue reading

10 Strategies for Attracting Patients to Your Dental Clinic

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10 Strategies for Attracting Patients to Your Dental Clinic

The number of dental practices in the United States is growing at an exponential pace, thus increasing the competition between practices. You must have seen new dental clinics pop up in your area, promising a variety of unique services and … Continue reading

How Dental Practices Can Dominate Local SEO in 2019

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How Dental Practices Can Dominate Local SEO in 2019

Whether you are managing a small dental practice or running a big hospital with multiple physical locations, you just cannot deny the importance of local search ranking of your dental practice on Google. Local SEO is critical to smaller dental … Continue reading

The ‘Secret’ Healthcare Marketing Strategy No One Talks About

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The ‘Secret’ Healthcare Marketing Strategy No One Talks About

You have been a healthcare marketer for a while. You have been writing about your services on various social media platforms, trying paid ads, updating your website, spending a fortune on traditional advertising and attending all kinds of online networking … Continue reading

Influencer Marketing: Big Impact Even With a Small Budget

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Influencer Marketing: Big Impact Even With a Small Budget

2019 is almost here and healthcare marketers are planning their strategy for the next year. Every medical practice wants to get its name out there and attract more and more patients. However, when you are a new practice with a … Continue reading

5 Branding Lessons Every Healthcare Marketer Must Know

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5 Branding Lessons Every Healthcare Marketer Must Know

The secrets of healthcare branding are worth millions. With ever-increasing competition in the healthcare market, a strong brand identity is more critical than ever before. A consistent, well-thought-out healthcare branding strategy is at the heart of all successful medical practices. … Continue reading

How to Attract Targeted Traffic to Your Plastic Surgery Website

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How to Attract Targeted Traffic to Your Plastic Surgery Website

“How do I drive more traffic to my plastic surgery practice website?” That thought crosses the mind of every plastic surgery practice marketer at some point. Maybe you too have sunk time and effort into setting up your practice, only … Continue reading

5 Lead Generation Strategies You Can’t Afford to Ignore

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5 Lead Generation Strategies You Can't Afford to Ignore

Without high-quality leads, your medical practice will most certainly collapse. Leads are the potential patients who can become regular patients and ambassadors of your practice if you play your game right. Sure, a practice may have several key goals, but … Continue reading

7 Reasons You Need Digital Marketing for Your Medical Practice

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7 Reasons You Need Digital Marketing for Your Medical Practice

There was a time when developing and implementing marketing campaigns meant running ads on radio and placing print ads in newspapers. However, as the world moves toward a digital marketplace, practices are expanding their reach through digital marketing tactics. Any … Continue reading

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Attract More Patients With a Better Online Reputation

There was a time when developing and implementing marketing campaigns meant running ads on radio and placing print ads in newspapers. However, as the world moves toward a digital marketplace, practices are expanding their reach through digital marketing tactics. Any … Continue reading