Have You Ever Used Patient Reviews to Boost Content Marketing?

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Have You Ever Used Patient Reviews to Boost Content Marketing?

Social proof is one of the most useful marketing tools to promote your medical practice. Seeing existing patients’ happiness and success is a proven way to increase prospective confidence, leading to increasing patient flow. According to several reports, online reviews … Continue reading

7 Healthcare Marketing 2020 Stats [And What They Mean To You]

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7 Healthcare Marketing 2020 Stats [And What They Mean To You]

You’ve probably seen headlines and blog articles using buzzwords like “healthcare marketing 2020” or “new trends in healthcare marketing,” and it can be challenging to decipher which blog is giving gems and who’s rinsed and repeated last year’s statistics as … Continue reading

4 Inbound Marketing Ideas for Physical Therapy Clinics

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4 Inbound Marketing Ideas for Physical Therapy Clinics

Physical therapy marketing is anything but easy. From writing blog posts to publishing e-books, from posting videos to sharing infographics, there are tons of physical therapy marketing ideas to drive the best organic traffic to your website. But instead of … Continue reading

Blogging: The Ultimate Tool for Generating Leads and Improving Online Reputation

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Blogging: The Ultimate Tool for Generating Leads and Improving Online Reputation

We are often asked by healthcare marketers, “How can I generate more qualified leads for my medical practice?” Our answer is always the same: Start writing blogs. Blogging is probably the best way to attract more leads, increase conversion rate, … Continue reading

6 Content Marketing Trends for 2020 That’ll Drive Your Success

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6 Content Marketing Trends for 2020 That'll Drive Your Success

“Content marketing is the only healthcare marketing that’s left.” These words of Seth Godin (spoken over 11 years ago) look more prophetic with each passing year. In 2020, a higher number of medical practices are seeing the light and embracing … Continue reading

4 Best SEO Tools You Should Use in 2020

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4 Best SEO Tools You Should Use in 2020

Though search engine optimization (SEO) is one of the most critical digital healthcare marketing skills, it is also said to be the most complicated to master. If you want to grow your medical practice, you will need website traffic. And … Continue reading

6 Top Digital Marketing Trends in Healthcare for 2020

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6 Top Digital Marketing Trends in Healthcare for 2020

It’s no secret that growing a medical practice and finding new patients are hard work. In fact, for the majority of medical practices, lead generation is their biggest marketing challenge. This is because patients are wary of being “sold” to. … Continue reading

Not Including Video Content in Your 2020 Healthcare Marketing Plan? You Might Be Missing Out

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Not Including Video Content in Your 2020 Healthcare Marketing Plan? You Might Be Missing Out.

According to various statistics, the majority of businesses (and doctors are not an exception) have started to include video content in their marketing plans. This trend is fueled by healthcare marketers believing that video marketing gives them a good ROI. … Continue reading

Healthcare Digital Marketing Campaign: The Only Way to Win Is to Go All Out

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Healthcare Digital Marketing Campaign: The Only Way to Win Is to Go All Out

Are you looking for healthcare digital marketing strategies proven to be the most effective for your medical practice growth? Like all healthcare practitioners or marketers, you too must be continually obsessing over healthcare marketing campaigns, but how often do you … Continue reading

How to Improve Your Online Reputation With Blog Posts

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How to Improve Your Online Reputation With Blog Posts

While the work involved in repairing your damaged online reputation might seem overwhelming, it does not have to be. There is an easy yet powerful way to change the online conversation surrounding your medical practice: blogging! Google places a high … Continue reading

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