How to Create Engaging Content

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How to Create Engaging Content

As we’ve discussed before, content is an important part of any healthcare marketing strategy. From your healthcare website design and blog entries to newsletters and social media updates, there’s a lot of content that needs to be created to effectively … Continue reading

How to Update Your Email Newsletter

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How to Update Your Email Newsletter

You may have heard that email newsletters are a healthcare Internet marketing strategy that’s dying, even though that assessment isn’t entirely accurate. It’s true that email newsletters are an older form of Internet marketing, but that doesn’t make them outdated; … Continue reading

How to Improve Your Web Communications

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How to Improve Your Web Communications

Doctors and dentists can get an unjustified reputation for having bad communication skills. After hearing jokes about illegible written prescriptions to bad beside manners, patients may come in to your practice expecting to get the cold shoulder or to be … Continue reading

How to Share More Info on Social Media to Gain More Patients

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How to Share More Info on Social Media to Gain More Patients

To all doctors, dentists and veterinarians: If you have a website for your practice, you should have a few social media accounts to go with it. And even if you already have social media accounts, you should have a healthcare … Continue reading

Why Bad Online Reviews Hurt Your Practice

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Why Bad Online Reviews Hurt Your Practice

Do you have your medical, dental or veterinary practice on an online review site like Google+ or Yelp? If you don’t yet, you should. Stats show that 44% of Americans who use the Internet look for information about healthcare professionals … Continue reading

Why You Need to Start Healthcare Content Marketing

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Why You Need to Start Healthcare Content Marketing

Content marketing is an online marketing strategy that doctors, dentists and vets alike should consider adding to their healthcare marketing plan. Put plainly, content marketing is a way to strategize your posts so that they are valuable, relevant and consistent … Continue reading

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Do You Need A Social Media and Marketing Manager?

Content marketing is an online marketing strategy that doctors, dentists and vets alike should consider adding to their healthcare marketing plan. Put plainly, content marketing is a way to strategize your posts so that they are valuable, relevant and consistent … Continue reading