The Best Medical Marketing Tips You Will Read This Year

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The Best Medical Marketing Tips You Will Read This Year

In today’s increasingly complex world of digital communications, some healthcare practices find themselves drowning in a sea of questionable medical marketing advice from equally questionable sources. To complicate matters further, they are faced with an ocean of Internet-based, fly-by-night healthcare … Continue reading

Step By Step Guide to Patient Access System

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Step By Step Guide to Patient Access System

Building a health care delivery strategy, as defined, that includes all aspects that affect a patient’s ability to get the right care at the right time, should be the forefront of every practice. Here is a step-by-step guide to revenue … Continue reading

5-Step Guide To Creating An Action Plan That Helps You Achieve Goals

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5-Step Guide To Creating An Action Plan That Helps You Achieve Goals

Increase patient volume. Boost website traffic. Launch new services. Improve brand awareness. Strengthen online reputation. These are all examples of healthcare marketing goals. But “goals” is rather a vague term. If you genuinely want to set goals, you have to … Continue reading

Feeling Stuck with Healthcare Social Media Marketing? Here are 6 Fresh Ideas

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Feeling Stuck with Healthcare Social Media Marketing?  Here are 6 Fresh Ideas

Did you know, seven in every 10 Americans are active on at least one social network? (Source) In fact, most of us open up a social networking site on our phone first thing every morning. As a result, medical practices … Continue reading

Why Is Avoiding Unethical Healthcare Marketing Best for You?

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Why Is Avoiding Unethical Healthcare Marketing Best for You?

Healthcare marketing is one job that is never done. There are always new campaigns to create and launch. New tricks to master and roll out. And new targets to chase down. The pressure that comes with seeing a return on … Continue reading

Free Healthcare Marketing Ideas for your Medical Practice

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Free Ideas for Healthcare Practice Marketing

Getting the word out about your healthcare practice is one way to make sure it succeeds. Indeed, many aspects of your medical practice may depend on it. And what better way to promote your brand than to come up with … Continue reading

8 Ways to Handle Patient Complaints and Defuse Their Frustrations

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8 Ways to Handle Patient Complaints and Defuse Their Frustrations

2020 will see healthcare’s full transition to value-based reimbursement, so scoring low on the patient satisfaction surveys that payers send to patients will cost you. But how do you handle those patients who, no matter how nice you are, you … Continue reading

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