7 Healthcare Marketing 2020 Stats [And What They Mean To You]

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7 Healthcare Marketing 2020 Stats [And What They Mean To You]

You’ve probably seen headlines and blog articles using buzzwords like “healthcare marketing 2020” or “new trends in healthcare marketing,” and it can be challenging to decipher which blog is giving gems and who’s rinsed and repeated last year’s statistics as … Continue reading

3 Ways Technology Is Redesigning Healthcare

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3 Ways Technology Is Redesigning Healthcare

For many medical practices and hospitals, improving patient experience is a never-ending process. Balancing the demands associated with running a medical practice, patient care and rising admin costs is complicated. However, recent advances in technology have made it easier to … Continue reading

Top 5 Healthcare SEO Trends You Must be Aware of in 2020

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Top 5 Healthcare SEO Trends You Must be Aware of in 2020

Healthcare search engine optimization (SEO) for doctors is continually changing. Gone are the days when it was possible to rank a website within days just by including spammy backlinks and stuffing keywords. Google’s algorithm is way smarter now, and the … Continue reading

Why Is Avoiding Unethical Healthcare Marketing Best for You?

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Why Is Avoiding Unethical Healthcare Marketing Best for You?

Healthcare marketing is one job that is never done. There are always new campaigns to create and launch. New tricks to master and roll out. And new targets to chase down. The pressure that comes with seeing a return on … Continue reading

5 Ways to Strengthen Your Online Reputation in 2020

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5 Ways to Strengthen Your Online Reputation in 2020

Your medical practice’s online reputation is constantly evolving and redefined by every social media post, online review and blog post. When someone discovers your medical practice, he or she makes perceptions and buying decisions based on this online content. So … Continue reading

Don’t Just Manage Your Online Reputation; Take Charge of It!

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Don’t Just Manage Your Online Reputation; Take Charge of It!

If you do not control your brand image online, someone else will. These days, almost every transaction starts online. If existing or potential patients see harmful content about your medical practice in search engine results, you are taking a considerable … Continue reading

6 of the Best Healthcare Digital Marketing Strategies

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6 of the Best Healthcare Digital Marketing Strategies

There are so many healthcare digital marketing strategies, and sometimes it can be overwhelming when you are trying to decide which one to choose. Marketers looking for the best digital marketing strategy need to have a clear understanding of their … Continue reading

5 Ways a Healthcare Marketing Agency Can Help Your Medical Practice Grow

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5 Ways a Healthcare Marketing Agency Can Help Your Medical Practice Grow

You often hear that the world of healthcare marketing is changing. It is true, but shouldn’t we all be looking at this statement a little differently? The world of healthcare marketing has already changed. It is not a matter of … Continue reading

How Critical is Voice Search for Healthcare SEO?

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How Critical is Voice Search for Healthcare SEO?

Voice search is not a new concept. Do you remember the all-knowing, conversing computer called Mother in the movie Alien (1979)? This tells us we have always been interested in the ability to use voice to search, but it is … Continue reading

Which Social Media Platform Is Best-Suited For Your Dental Practice?

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Which Social Media Platform Is Best-Suited For Your Dental Practice?

Social Media for Dentists Chances are, your dental practice is on social media. Chances also are that you are not using it appropriately. Maybe you have a dull account with whatever social network was popular at the time you signed … Continue reading

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