Although most physicians need more patients, more referrals and more practice revenues, over 90% of them say they don’t need “marketing.” This reveals a fundamental lack of understanding about what marketing really is and what it can do for even … Continue reading
YouTube now gets over 3 billion video views every day. The power of online video is unmatched and still growing by leaps and bounds. People love watching videos for entertainment, insight and instruction. And virtually anyone can make a video … Continue reading
The best email subject lines are short, descriptive and give your patients a reason to open your message. Most email recipients ignore splashy, salesy or cheesy phrases, so avoid using them in subject lines. They won’t get opened. A recent … Continue reading
Can Your Patients Fire You? A Special Three-Part Series Yes. Your patients have the right to choose their own healthcare provider. They approach their relationship with you as they would with anyone else. With their health on the line, patients … Continue reading
Can Your Patients Fire You? A Special Three-Part Series Yes. Your patients have the right to choose their own healthcare provider. They approach their relationship with you as they would with anyone else. With their health on the line, patients … Continue reading
A Special Three-Part Series Yes. Your patients have the right to choose their own healthcare provider. They approach their relationship with you as they would with anyone else. With their health on the line, patients find it necessary to select … Continue reading
Having a Facebook “Like” page can help grow your practice by giving people a place to come where they can learn more about your practice and connect with you, often before they’ve ever even set foot in your office. And … Continue reading
Make sure your website is true SEO compatible. You may not know that SEO, or search engine optimization, has grown into a true science in recent years. Yet most SEO practitioners are still performing basic keyword, competitive and site structure … Continue reading
LOCATION, LOCATION, LOCATION! Your location may have more to do with how effectively you market your practice today than ever before. Though the Web is the number-one resource used by American consumers to gather health-related information, there are areas where … Continue reading
Webinar – 6 Ways Social Media Can Bring Awareness Your Practice: Register Now! Social networks and blogs are changing how potential patients find your practice, how and where they share their experiences and, eventually, where they will spend their time … Continue reading
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