There was a time when developing and implementing marketing campaigns meant running ads on radio and placing print ads in newspapers. However, as the world moves toward a digital marketplace, practices are expanding their reach through digital marketing tactics. Any … Continue reading
Instagram’s exceedingly visual interface has taken the social media marketplace by storm since its launch in 2010. The recent addition of a stories feature has crossed 100 million daily active users in just a matter of months. Not only has … Continue reading
To start with, here are the key stats you must know about the importance of including visual content in your healthcare marketing plan in 2018: Nearly 37 percent of marketers said visual marketing was important for their business, second only … Continue reading
According to the Content Marketing Institute, content marketing can help you achieve conversion rates six times higher than other marketing methods. In addition, content marketing can generate more than three times the leads as outbound marketing and costs 60 percent … Continue reading
Whether you are starting a new medical practice, or you’ve been running a practice for years, you know that focusing on goals and objectives is critical to your success. Setting new goals can be exhilarating. The process lets you visualize … Continue reading
If there is one generation that healthcare marketers cannot stop talking about, it is the millennials. Heavily sought after by most healthcare practices, the millennial generation presents a tremendous business opportunity. Medical practices of all specialties and sizes around the … Continue reading
“How do I drive more traffic to my dental practice website?” That thought crosses the mind of every dental practitioner at some point. Maybe you too have sunk time and effort into setting up your office, only to open up … Continue reading
