Healthcare Competitive Analysis to Stay Relevant in the Industry

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Healthcare Competitive Analysis to Stay Relevant in the Industry

How to do a Competitive Market Analysis in Healthcare If you really want to take your healthcare practice marketing to the next level, you must build a deeper understanding of your competitors’ strengths and weaknesses. To that end, performing a … Continue reading

How to Create the Best Successful Healthcare Infographic

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  We humans are visual creatures. What we see typically has a far greater impact on us than what we read or say. That’s why successful, effective infographics are so important for reaching your patient prospects in healthcare marketing. Too … Continue reading

Are You Ready For the Digital Healthcare Transformation?

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Are You Ready For the Digital Healthcare Transformation?

The healthcare marketing funnel looks something like this: Awareness, Consideration, Evaluation and Decision. Usually, traditional marketing strategies are responsible for the first part of the funnel, and then sales take over. However, digital transformation has changed – and is continuing … Continue reading

A Deep Dive Into Patient Journey

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A Deep Dive Into Patient Journey

Today’s patients are more unified and have a louder voice than ever before. They are demanding to be a part of their healthcare processes by asking more questions and demanding copies of their medical records. However, despite this growing confidence, … Continue reading

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