Promote Your Ob/Gyn Practice With These Content Marketing Ideas

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Promote Your Ob/Gyn Practice With These Content Marketing Ideas

According to the Content Marketing Institute, content marketing can help you achieve conversion rates six times higher than other marketing methods. In addition, content marketing can generate more than three times the leads as outbound marketing and costs 60 percent … Continue reading

7 Low-Cost Ways to Promote Your Medical Practice

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7 Low-Cost Ways to Promote Your Medical Practice

Healthcare marketers understand just how crucial it is to market their private practice in order to gain online visibility and reach their target audience. Marketing is an important way for you to show your skills to your target audiences. As … Continue reading

5 Video Marketing Ideas for Your Healthcare Practice

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5 Video Marketing Ideas for Your Healthcare Practice

Consider this: More than 65 percent of people are visual learners. Around 90 percent of the information that our brain processes is visual. Messages conveyed using graphics and visuals are 43 percent more effective. Most people have an innate psychological … Continue reading

5 Ways to Improve Your Medical Practice’s Profitability

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5 Ways to Improve Your Medical Practice's Profitability

As a medical practice owner, your goal is to improve revenue and increase the bottom line. However, your patients do not care about your profitability. They want value for their money, and this can go well beyond how your staff … Continue reading

5 Guaranteed Ways to Keep Visitors on Your Dental Website Longer

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5 Guaranteed Ways to Keep Visitors on Your Dental Website Longer

All healthcare marketers understand the importance of having an attractive website and getting regular traffic. However, website traffic is only half the battle. The challenge is making your visitors stay on your dental practice website long enough to find out … Continue reading

Increase Your Medical Practice Revenue By Up-Selling and Cross-Selling

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Increase Your Medical Practice Revenue By Up-Selling and Cross-Selling

Did you know that more than 60 percent of patients who are convinced of your quality would try more of your products or services when offered? The significance cross-selling and up-selling is underestimated in the healthcare industry. Medical practitioners can … Continue reading

8 Tactics to Make Patients Trust Your Brand in 2018

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8 Tactics to Make Patients Trust Your Brand in 2018

Did you know that more than 67 percent of new business owners fail within their first year? And of the 33 percent of business owners who somehow survive their first year, only 5 percent manage to survive in business after … Continue reading

Social Media Trends That Will Transform the Healthcare Industry in 2018

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Social Media Trends That Will Transform the Healthcare Industry in 2018

The world of social media marketing has changed significantly over the past decade or so. These changes are driven by trends in patient behavior and preferences, mainly by Gen Z and millennials. Reaching out to the younger members of society … Continue reading

How to Make Your Patients Follow Your Chiropractic Practice on Social Media

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How to Make Your Patients Follow Your Chiropractic Practice on Social Media

We hear it all the time: “Engage patients!” Sounds like a valid and proven marketing advice, right? But what are the best and most efficient strategies for engaging your patients? Every medical practice is different, and so there is no … Continue reading

6 Tips for Marketing to Millennial Patients in 2018

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6 Tips for Marketing to Millennial Patients in 2018

If there is one generation that healthcare marketers cannot stop talking about, it is the millennials. Heavily sought after by most healthcare practices, the millennial generation presents a tremendous business opportunity. Medical practices of all specialties and sizes around the … Continue reading

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How to Make Sure Your Content Matters

If there is one generation that healthcare marketers cannot stop talking about, it is the millennials. Heavily sought after by most healthcare practices, the millennial generation presents a tremendous business opportunity. Medical practices of all specialties and sizes around the … Continue reading