“Our patients know who we are; they know what we offer, and they know where to find us.” Sound familiar? It’s almost the end of 2020, and social media marketing is no longer an option for healthcare marketers. We see … Continue reading
“Our patients know who we are; they know what we offer, and they know where to find us.” Sound familiar? It’s almost the end of 2020, and social media marketing is no longer an option for healthcare marketers. We see … Continue reading
A healthcare practice is only as good as its staff. With staff productivity and efficiency now ranking as one of the most interesting concerns for modern-day medical practices, identifying ways to improve staff morale in the hospital must be on … Continue reading
Getting your medical practice off the ground is a challenging task. But continuing to grow your medical practice once it’s established is even more difficult. And while increasing revenue and acquiring new patients is necessary to grow and succeed, it … Continue reading
Dental office marketing is changing at a meteoric rate, making it difficult for dental practice marketers to keep up with the latest healthcare marketing standards. In fact, according to a survey, almost 76% of marketers think that marketing guidelines and … Continue reading
Gathering online doctor reviews hasn’t been a priority for physicians and medical practice owners. Still, in today’s digitally-connected world, healthcare providers and facilities can’t afford to miss what patients are saying about them online. When it comes to online reputation … Continue reading
If you are a dentist, you have probably thought about running digital advertisement campaigns at one point or another. And why wouldn’t you? Online ads are among the best healthcare marketing strategies to find potential patients for your dental care … Continue reading
Increase patient volume. Boost website traffic. Launch new services. Improve brand awareness. Strengthen online reputation. These are all examples of healthcare marketing goals. But “goals” is rather a vague term. If you genuinely want to set goals, you have to … Continue reading
Without leads, your dental practice will most certainly collapse. Dental marketers rely on a variety of channels to drive leads and boost conversion rates. However, often these tactics do not yield the desired results. Spending hours creating informative content, hoping … Continue reading
Did you know, that seven in every 10 Americans are active on at least one social network? (Source) In fact, most of us open up a social networking site on our phone first thing every morning. As a result, medical … Continue reading
You’ve probably seen headlines and blog articles using buzzwords like “healthcare marketing 2020” or “new trends in healthcare marketing,” and it can be challenging to decipher which blog is giving gems and who’s rinsed and repeated last year’s statistics as … Continue reading