Should You Add Public Relations to Your Healthcare Marketing Plan?

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Should You Add Public Relations to Your Healthcare Marketing Plan

When it comes to online healthcare marketing, social media networking sites are currently the most popular strategy for promoting your medical or dental practice to reach new patients. So if you’ve been working on your healthcare marketing plan, it probably … Continue reading

Are Infographics Effective for Healthcare Marketing?

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Are Infographics Effective for Healthcare Marketing?

Did you know that 62% of companies in the U.S. used infographics in 2014 compared to just half in 2013? In the same survey, another 26% of companies stated that they planned to use infographics in 2015 as part of … Continue reading

Top SEO Mistakes Anyone Can Make

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Top SEO Mistakes Anyone Can Make

Adding SEO click here optimized content to your medical or dental practice’s website has a lot of advantages – mainly the opportunity to increase your ranking in search engines to reach a greater target audience and expand your patient and … Continue reading

Thinking About Selling Your Practice? Proceed With Caution.

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Thinking About Selling Your Practice? Proceed With Caution

It’s no longer just hospitals that are buying up healthcare practices. Today, it’s health insurers, practice management companies, private equity firms and venture capitalists. They may offer you generous upfront bonuses, long-term contracts and other financial incentives. What they cannot … Continue reading

Top 3 Reasons You Are Losing Patients

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Top 3 Reasons You Are Losing Patients

Doctors and dentists who wish to increase patient demand or stay in high demand in 2016 must use an armamentarium of healthcare practice marketing strategies to engage and attract healthcare consumers where they live. And where they live is on … Continue reading

How to Improve Your Web Communications

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How to Improve Your Web Communications

Doctors and dentists can get an unjustified reputation for having bad communication skills. After hearing jokes about illegible written prescriptions to bad beside manners, patients may come in to your practice expecting to get the cold shoulder or to be … Continue reading

How to Share More Info on Social Media to Gain More Patients

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How to Share More Info on Social Media to Gain More Patients

To all doctors, dentists and veterinarians: If you have a website for your practice, you should have a few social media accounts to go with it. And even if you already have social media accounts, you should have a healthcare … Continue reading

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How to Make Sure Your Content Matters

To all doctors, dentists and veterinarians: If you have a website for your practice, you should have a few social media accounts to go with it. And even if you already have social media accounts, you should have a healthcare … Continue reading