Regardless of the size and location of your dental practice, Instagram is one of the most effective channels for digital healthcare marketing. Healthcare brands all across the world have active Instagram presence, utilizing images and videos to increase their online … Continue reading
The number of dental practices in the United States is growing at an exponential pace, thus increasing the competition between practices. You must have seen new dental clinics pop up in your area, promising a variety of unique services and … Continue reading
In a world where smart devices like Alexa and Siri are becoming the norm, voice search has extended way beyond the home and into the pockets of tech-savvy people who now take this technology with them on the go. Smartphones … Continue reading
All healthcare marketers understand the importance of having an attractive website and getting regular traffic. However, website traffic is only half the battle. The challenge is making your visitors stay on your dermatology practice website long enough to find out … Continue reading
Recently, an analysis of over 30,000 online reviews of medical practitioners confirmed poor customer service is patients’ biggest frustration. In fact, according to this research, 96 percent of patient grievances are due to disappointing customer service, while the other four … Continue reading
To start with, here are the key stats you must know about the importance of including visual content in your healthcare marketing plan in 2018: Nearly 37 percent of marketers said visual marketing was important for their business, second only … Continue reading
Did you know that more than 67 percent of new business owners fail within their first year? And of the 33 percent of business owners who somehow survive their first year, only 5 percent manage to survive in business after … Continue reading
Digital marketing has seen rapid growth in the past few years, but healthcare marketers still face significant challenges implementing and scaling an effective digital marketing strategy across their practice. Most notable among these obstacles is measuring the effectiveness of their … Continue reading
Do you know that dental practices that take on a structured approach toward patient conversion are twice as likely to see an increase in profits? Here are a few compelling stats to get you thinking: You have less than eight … Continue reading
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Do you know that dental practices that take on a structured approach toward patient conversion are twice as likely to see an increase in profits? Here are a few compelling stats to get you thinking: You have less than eight … Continue reading
