Marketing for Doctors: 4 Ways to Attract Patients

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Marketing for Doctors: 4 Ways to Attract Patients

Without patients, you don’t have a medical practice. But attracting new patients won’t happen automatically. You will have to invest in marketing for doctors! This means you will have to find ways to reach out to your target audience, get … Continue reading

3 Google My Business Features for Doctors to Maximize Appointment Booking

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3 Google My Business Features for Doctors to Maximize Appointment Booking

You must already be familiar with Google My Business Marketing for doctors. If you aren’t, Google My Business is an effective way to claim your medical practice address (and presence) on Google. Wondering where does Google My Business Marketing Strategy … Continue reading

7 Best Patient Lead Generation Strategies for Clinics

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7 Best Patient Lead Generation Strategies for Clinics

Did you know that 61% of marketers cite lead generation as their biggest challenge? This is because leads are getting harder to come by using traditional marketing techniques like newspaper ads and trade shows. Whether you’re running an individual medical … Continue reading

5 Sure Shot Nursing Home Marketing Ideas To Attract More Patients

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5 Sure Shot Nursing Home Marketing Ideas To Attract More Patients

Finding and implementing useful marketing ideas for nursing homes is not an easy feat. What was helpful (and popular) five years ago may not work at all today. New, powerful strategies are transforming the ways to grow your nursing home daily. … Continue reading

Have You “Crisis-Proofed” Your Medical Practice’s Online Reputation?

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Have You “Crisis-Proofed” Your Medical Practice’s Online Reputation?

If you are one of the many healthcare marketers who believe in the adage, “There’s no such thing as a bad reputation,” we’d suggest you think about it again. This age-old saying has become one of the biggest myths in … Continue reading

How Hospital Marketing Helps Doctors

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How Hospital Marketing Helps Doctors

Have you ever thought about a healthcare world without marketing? Without hospital marketing, how will: Medical practices exist? Patients know what services are available on the market, the cost of particular services and where to obtain them? The answer is … Continue reading

Why Online Reputation Management Is Essential for Medical Practices

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Why Online Reputation Management Is Essential for Medical Practices

A strong reputation is essential in today’s healthcare marketplace. It is what enables you to attract and retain patients and sets you apart from your competitors. As such, it is worth a lot of money. In fact, according to studies, … Continue reading

The Complete Guide to Doctor Reputation Management

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The Complete Guide to Doctor Reputation Management

Just a decade ago, the healthcare landscape looked radically different from its current form. The concept of online marketing was still in its nascent stage. The Internet has evolved, and so has the way that medical practices market themselves online. … Continue reading

6 Proven Medical Marketing Strategies to Help You Get Patients

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6 Proven Medical Marketing Strategies to Help You Get Patients

Medical marketing has changed more in the last ten years than in the previous 40, and rapid progress does not show any signs of slowing down. The digital medical marketing landscape that encompasses search engine optimization (SEO), social media, pay-per-click … Continue reading

5 Reasons Video Content Helps Convert Leads Into Patients

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5 Reasons Video Content Helps Convert Leads Into Patients

Figuring out where to spend your money and time as a healthcare marketer is not an easy decision. You want to create relevant content that grabs the interest of your target audience without being too gimmicky. You want marketing tactics … Continue reading

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