How We Help

We offer healthcare digital marketing solutions customized to your practice that will get you results, i.e., help you attract new patients, grow your practice, boost your online reputation and have peace of mind that you’re partnering with the best healthcare marketing consultants in the industry.

Website Design

In 2017, 97% of consumers searched online for local businesses. Of those people, 12% performed web searches for local businesses every day. You need to have an online presence for your medical practice – starting with a high-quality website – to attract, connect with, convert and retain patients.

Our expert writers, designers and builders will work closely with you to create first-class content and design that captures your practice’s values and offerings and makes patients want to choose you as their doctor.

Benefits / Advantages

When you work with Practice Builders, you don’t work with a medical marketing agency – you work with partners who are committed to your success. When we implement our customized digital marketing strategies, you’ll experience two things:

More time and energy to focus on your patients and staff

Increased revenue

As an experienced healthcare marketing firm and your partners in success, we make it easier and more profitable for you to run your medical practice long-term.

Search Engine Optimization

If your medical practice does not come up on the first page of web search results, patients won’t spend the time it will take for them to find your practice. With our SEO solution, we use the latest methods in order to have your practice seen by more people – so that you acquire more patients.

Our team of SEO experts works with your practice to determine which patients will bring you the highest amount of revenue. We will create a healthcare marketing strategy to help those patients find your practice website and choose you as their doctor. Our tools include competitor analysis, on- and off-page optimization, and reporting and analytics.

Online Reputation Management

Eight-five percent of consumers trust online reviews just as much as personal recommendations from friends and family. Whether you receive positive, negative or neutral reviews, you need to take your online reputation seriously – so that you attract new patients and protect your revenue.

Our unique and proven medical marketing services help doctors and physicians monitor, capture and publish patient reviews, giving them more control over what patients read about them online and how they perceive their practice.

Content Marketing

In 2017, content marketing generated 3x more leads than paid search advertising. In 2016, 47% of consumers viewed at least three pieces of content before engaging with a company’s sales rep.

Patients have an almost infinite number of options for doctors and physicians. What’s the best way to get patients to choose you? By presenting them with useful, value-added content on your website, social media channels, email campaigns and other online spaces.

But content marketing that pays off requires more than just writing a blog, sending an email or posting to Facebook. You have to know exactly what to write about, when to post and how to engage people after they read your content.

That’s where our content marketing solutions come in. With the reputation of being one of the most reliable healthcare marketing companies in the country, we’ll help you determine the topics and types of content that will attract prospective patients and leverage that content strategically to turn those prospects into paying patients.

Social Media Marketing

Eighty percent of Internet users who are on social media search specifically for information about health topics. And almost 40% of those users are searching for a specific doctor or health professional.

When used strategically, social media can create growth by helping you promote your practice to a large number of people, appear in web searches and attract, connect, convert and retain patients.

As social media experts for healthcare practices and related businesses, we know exactly which social media platforms you should use and how you should be using them to grow. Whether you need an end-to-end healthcare marketing plan or input on your current strategy, our solutions for Facebook, Twitter, LinkedIn, Yelp and Google My Business can help you reap all the benefits of social media marketing.

Staff Training

Healthcare customer service training is customized to fit your practice needs. As an end-to-end healthcare digital marketing agency, our trainers, experts in practice and operational management, also understand the roles your staff plays to ensure your success. Customer service training for healthcare workers helps you optimize and streamline staff communication skills. Whether you have a small, large, multi-specialty or multi-location practice, your staff will learn to:

• Attract the patients you want
• Improve telephone and customer service skills
• Convert patient calls into appointments
• Increase patient satisfaction and retention
• Stimulate patient-to-patient referrals
• Optimize your marketing program and tactics
• Support your healthcare marketing strategies as a cohesive team

Video Creation

Practice Builders’ latest high-impact online marketing strategy – eVideo – delivers your marketing message to your targeted audience in a visually appealing way that online users can relate to.

With the meteoric rise of YouTube, online video has become a necessity in the 21st-century marketing mix. And medical practitioners are now learning what other businesses already know: that marketing with eVideo is a cost-effective, efficient way to reach out to your target audience.