You see, cutting or eliminating the marketing budget is the knee-jerk reaction to developments like the DRA. The problem is that at a time when you need more referrals than ever before, you are eliminating the best avenue toward that goal.
As imaging centers fight for a decreasing pool of referrers, only the strongest will survive.
To help keep your current referrers, move your “B” referrers to “A” status and generate new referrals, you need to differentiate yourself from all the other imaging centers in your area. In short, you need to stand out from the crowd.
Over the past three decades, our marketing specialists have developed and executed effective marketing plans for full-service diagnostic imaging centers. Our marketing consultants will help you launch and brand your imaging centers, increase professional referrals and maximize your market share.
Our imaging centers marketing experts follow a strategic approach to each problem. We provide diagnostic imaging center marketing consulting, strategic planning, branding, staff training – all based on the unique nature of your imaging services.
Your diagnostic imaging marketing plan will include detailed ideas and a proposed schedule. We recommend our diagnostic marketing services if you are looking for consistent growth in your leads, social followers and bottom line. Some of our diagnostic marketing services include search engine marketing (SEO), medical website design, social media marketing, branding and online reputation management to staff training.
Please contact us to learn more about marketing ideas for imaging centers by filling out the form on the right or by calling 855.898.2710.
Posted on May 27, 2022
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