Case Study: Dermatology Practice Carves Its Niche in Cosmetic Marketplace

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Case Study: Dermatology Practice Carves Its Niche in Cosmetic Marketplace

About Bonnie Furner, MD: Bonnie Furner was a dermatologist in San Antonio Texas with a reputable and long standing practice. With over 10,000 patient charts under her belt, she was looking for opportunities to use them as renewed sources of … Continue reading

Part Two of Three: Are You Listening to Your Patients?

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Part Two of Three: Are You Listening to Your Patients?

Can Your Patients Fire You? A Special Three-Part Series  Yes. Your patients have the right to choose their own healthcare provider. They approach their relationship with you as they would with anyone else. With their health on the line, patients … Continue reading

Best Practices Guide: Facebook for healthcare professionals

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Best Practices Guide: Facebook for healthcare professionals

Having a Facebook “Like” page can help grow your practice by giving people a place to come where they can learn more about your practice and connect with you, often before they’ve ever even set foot in your office. And … Continue reading

LOCATION, LOCATION, LOCATION!

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LOCATION, LOCATION, LOCATION!

LOCATION, LOCATION, LOCATION! Your location may have more to do with how effectively you market your practice today than ever before. Though the Web is the number-one resource used by American consumers to gather health-related information, there are areas where … Continue reading

What Every Healthcare Practice Must Know About Gaining and Retaining Referrals.

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What Every Healthcare Practice Must Know  About Gaining and Retaining Referrals.

What Every Healthcare Practice Must Know About Gaining and Retaining Referrals. By Howard B. Edgar, Senior Director of Creative Services, Practice Builders With so much competition and the healthcare landscape changing rapidly, referrals don’t come as easily as they used … Continue reading

Case Study: Orthodontist Captures Nearly Half the Referrals from Area Dentists

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Case Study: Orthodontist Captures Nearly Half the Referrals from Area Dentists

About Dr. Mergen, DDS, MS: Dr. Mergen was an established orthodontist who was comfortable in his practice but knew that better opportunities awaited him if he were willing to take a risk and venture out on his own. He decided … Continue reading

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5 Ways to Train Your Front Desk Staff to Improve Customer Service

About Dr. Mergen, DDS, MS: Dr. Mergen was an established orthodontist who was comfortable in his practice but knew that better opportunities awaited him if he were willing to take a risk and venture out on his own. He decided … Continue reading