Healthcare Marketing: 10 Quick Tips to Beat the Competition

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Healthcare Marketing: 10 Quick Tips to Beat the Competition

As a healthcare marketer, it is inevitable that you will have competition. However, competition can be healthy and make you a better practitioner than you already are. You must allow the prospect of competition to inspire you rather than derail … Continue reading

10 Proven Lead Generation Strategies for Your Medical Practice

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10 Proven Lead Generation Strategies for Your Medical Practice

Does this situation sound familiar to you? You have been successfully growing your medical practice through word-of-mouth referrals and retaining existing patients; you have a healthy online reputation, experienced staff and things are going very well. However, you have lately … Continue reading

7 Low-Cost Ways to Promote Your Medical Practice

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7 Low-Cost Ways to Promote Your Medical Practice

Healthcare marketers understand just how crucial it is to market their private practice in order to gain online visibility and reach their target audience. Marketing is an important way for you to show your skills to your target audiences. As … Continue reading

8 Tactics to Make Patients Trust Your Brand in 2018

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8 Tactics to Make Patients Trust Your Brand in 2018

Did you know that more than 67 percent of new business owners fail within their first year? And of the 33 percent of business owners who somehow survive their first year, only 5 percent manage to survive in business after … Continue reading

Patient Feedback Survey: How Asking the Right Questions Can Help Your Practice

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Patient Feedback Survey: How Asking the Right Questions Can Help Your Practice

A nicely crafted patient satisfaction survey is one of the best methods practices have for understanding their strengths and knowing what they should improve. Surveys are an excellent way to assess patient satisfaction, brand potential, service quality, price comparison and … Continue reading

5 Dental Practice Marketing Trends for 2018

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5 Dental Practice Marketing Trends for 2018

Over the last few years, digital marketing trends have emerged that have had a significant influence on how dental practices collaborate, communicate, evolve and innovate. As healthcare marketers, we live in a fast-paced digital world where the rules of the … Continue reading

5 Social Media Marketing Mistakes That Can Sabotage Your Dental Practice

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5 Social Media Marketing Mistakes That Can Sabotage Your Dental Practice

The evolution of social networks is a story filled with awe and, to some extent, disbelief. It seems like yesterday when people were using Orkut, sending frivolous messages and sharing pictures with friends. And then Facebook happened. The world changed. … Continue reading

Best Practices for Driving Traffic to Your Dental Website

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Best Practices for Driving Traffic to Your Dental Website

“How do I drive more traffic to my dental practice website?” That thought crosses the mind of every dental practitioner at some point. Maybe you too have sunk time and effort into setting up your office, only to open up … Continue reading

5 Trends Healthcare Content Marketers Need to Conquer

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5 Trends Healthcare Content Marketers Need to Conquer

With competition in the medical field intensifying, it is important for medical practices to come up with sophisticated marketing strategies to help reach potential patients. One of the best ways for medical practices to do this is by using content … Continue reading

5 Creative Ways to Acquire Online Reviews of Your Dental Practice

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5 Creative Ways to Acquire Online Reviews of Your Dental Practice

Patient reviews are powerful. They are quite influential. Patient reviews are the cornerstones for building a strong online reputation for dentists. Simply put, online reviews tell the world what your patients think of your dental practice. If the online reviews … Continue reading

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Top 8 Ways to Ensure That Your Patients Keep Their Appointments

Patient reviews are powerful. They are quite influential. Patient reviews are the cornerstones for building a strong online reputation for dentists. Simply put, online reviews tell the world what your patients think of your dental practice. If the online reviews … Continue reading