Why Are Patient Reviews So Important for Your Medical Practice?

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Why Are Patient Reviews So Important for Your Medical Practice?

So, what are patient reviews? If you are a medical practitioner, you know what reviews are. Some people call them online reviews, some call them opinions, and others refer to them as feedback. Some people also consider the star ratings … Continue reading

5 Healthcare SEO Techniques for Higher Ranking in 2020 and Beyond

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5 Healthcare SEO Techniques for Higher Ranking in 2020 and Beyond

When it comes to search engine optimization (SEO) techniques, change is the only constant. For most medical practices, it is difficult to stand firm on this ever-changing ground, when the rules are changing faster than you have a chance to … Continue reading

How Positive Reviews Help You Increase Revenue

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How Positive Reviews Help You Increase Revenue

The most popular and successful medical practices have one thing in common: Their patients love them! Online reviews and ratings have become the building blocks of online reputation across the healthcare industry today. Medical practices are both excited at the … Continue reading

5 Ways a Healthcare Marketing Agency Can Help Your Medical Practice Grow

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5 Ways a Healthcare Marketing Agency Can Help Your Medical Practice Grow

You often hear that the world of healthcare marketing is changing. It is true, but shouldn’t we all be looking at this statement a little differently? The world of healthcare marketing has already changed. It is not a matter of … Continue reading

How to Win Back Lost Patients and Regain Trust

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How to Win Back Lost Patients and Regain Trust

Loyal patients are the most profitable, and it is a known fact that referred patients generate the best return on investment. What is interesting, though, is that a lost patient has a greater value than a potential patient. In fact, … Continue reading

Why Patient Testimonials Matter in Growing Your Healthcare Practice

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Why Patient Testimonials Matter in Growing Your Healthcare Practice

As a healthcare marketer, it is easy to talk about your products and services. You know how amazing your staff is and how effective your services are, and you enjoy conveying that to your target audience through your website content … Continue reading

8 Ways to Handle Patient Complaints and Defuse Their Frustrations

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8 Ways to Handle Patient Complaints and Defuse Their Frustrations

2020 will see healthcare’s full transition to value-based reimbursement, so scoring low on the patient satisfaction surveys that payers send to patients will cost you. But how do you handle those patients who, no matter how nice you are, you … Continue reading

How No-Shows/Canceled Appointments Affect Your Practice

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How No-Shows/Canceled Appointments Affect Your Practice

Let’s face it: Every medical practice has appointment cancellations and no-shows. As a healthcare marketer, you must be aware of the high cost of no-shows and cancellations: decreased revenue, underutilized staff, lost commissions and decreased staff morale. If not addressed … Continue reading

Improve Patient Satisfaction Through Efficient Call Handling

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Improve Patient Satisfaction Through Efficient Call Handling

Your front-office staff is usually your patients’ first impression of your practice. Your front-office person represents your medical practice. Demonstrating unmatched patient service is essential. When a person calls your office, he or she is not looking for a chat. … Continue reading

7 Low-Cost Ways to Promote Your Medical Practice

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7 Low-Cost Ways to Promote Your Medical Practice

Healthcare marketers understand just how crucial it is to market their private practice in order to gain online visibility and reach their target audience. Marketing is an important way for you to show your skills to your target audiences. As … Continue reading

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Where to Find Content Online

Healthcare marketers understand just how crucial it is to market their private practice in order to gain online visibility and reach their target audience. Marketing is an important way for you to show your skills to your target audiences. As … Continue reading