Social networks are essential to everyday life. An average person spends fifty minutes per day scrolling through feeds, posting pictures, sharing our experiences and liking comments. As our attention shifts to social networks, healthcare brands are doubling down on their … Continue reading
You have implemented a physician social media marketing strategy – but is it useful? Quantifying the return on investment (ROI) for social media campaigns is difficult for healthcare marketers. While many medical practices are increasing their presence and investments on … Continue reading
The popularity of social networks is at its peak. According to a report, social media platforms are the most relevant advertising channels for almost 50 percent of Gen Z and 42 percent of millennials. Even for the healthcare industry, social … Continue reading
According to a report by Statistica, the total number of worldwide users on social networks is likely to cross 3 billion active users per month by 2021. This is one-third of the world’s entire population! Social networks are engaging the … Continue reading
Powerful patient relationships are the driving force behind your medical practice success. When your patients know, like and trust you, they are far more likely to buy your products and services and recommend them to friends and family. But how … Continue reading
Social media patient service is not optional these days. Your patients will choose when to contact their healthcare providers, and through the channel that best suits them. Superior patient service is a key differentiator for healthcare practices, and social networks … Continue reading
Dental Social Media Chances are, your dental practice is on social media. Chances also are that you are not using it appropriately. Maybe you have a dull account with whatever social network was popular at the time you signed up, … Continue reading
Regardless of the size and location of your dental practice, Instagram is one of the most effective channels for digital healthcare marketing. Healthcare brands all across the world have active Instagram presence, utilizing images and videos to increase their online … Continue reading
According to content marketing experts, content is one of the top factors that determine the ranking of your healthcare website. Therefore, the need for creating engaging content has increased now more than ever. However, what constitutes engaging content? Is there … Continue reading
Instagram’s exceedingly visual interface has taken the social media marketplace by storm since its launch in 2010. The recent addition of a stories feature has crossed 100 million daily active users in just a matter of months. Not only has … Continue reading
