Let’s be honest: Building and protecting the online reputation of your medical practice is neither easy nor cheap. Online reputation management (ORM) is a complicated process that may cost you thousands of hard-earned dollars depending on the severity of the … Continue reading
The use of digital marketing in healthcare is no longer an option. It’s a necessity. Why? Because 87 percent of potential new patients start their search for a new healthcare provider online. Eighty-seven percent! That’s a huge market opportunity that … Continue reading
If making your medical practice website up to ADA standards hasn’t been on your radar so far, it should be now. Why? Because if your website isn’t ADA compliant, your medical practice could be open to lawsuits or liable … Continue reading
Over the past few years, the Practice Builders team has had the pleasure of working with several healthcare providers that are referred to as “disruptors.” You may be asking yourself, what is a ‘disruptor’ and how do I qualify. Let’s … Continue reading
Marketing helps you attract prospects, prospects become patients, and patients give you revenue. However, nursing home marketing is much more than just putting your brand name out there. It is an integral part of establishing your brand image and generating … Continue reading
When it comes to best healthcare website design strategies and implementation, there appears to be a complete disconnect between what many healthcare organizations want and what most users/visitors expect to see when visiting their websites. While your final website design … Continue reading
Ask any successful medical practitioner how they stay updated or found success, and chances are you will find overlapping patterns of long work hours and continuous self-education. While reading books and online medical literature are some of the best ways … Continue reading
It’s no secret that you need more patients if you want to grow your orthodontic practice. If you want to reach out and engage more patients online, then you need social media marketing for orthodontists. Orthodontic marketing with social media … Continue reading
Think about the last time you booked a hotel. Why did you choose that particular hotel? Well, if you are like most people, you probably asked your family and friends or searched online for a hotel with impressive star ratings … Continue reading
Consider a situation: A mental health practice decides to use digital marketing to grow its brand and engage with existing and potential patients. The staff sets up social media accounts, writes a few blog posts, sends emails, and waits for … Continue reading
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