Advertising Services for Doctors’ Offices That Drive Results

Impactful advertising strategies in the online that convert prospects into patients

Today, medical practitioners are facing many advertising challenges. Whether competing with local practitioners for referrals or staying profitable, more and more healthcare providers have come to understand that effective advertising strategies can help them do what even the best care quality cannot.

Having a mobile-friendly website or a social media account is one thing. On the other hand, to cut through the digital noise and become more profitable, you must stay up to date on all channels. Effective advertising requires a strong focus on strengthening the brand image and increasing the online presence through a responsive website and innovative social media campaigns.

At Practice Builders, we focus on advertising ideas that help your medical practice succeed.

Making Advertising Work for Your Healthcare Practice

Indeed, you do not need to be an expert to promote your medical practice online. It is also true that there’s no one-size-fits-all approach to advertising doctors’ offices. Every medical practice is different. Based on a practice’s goals, target audience, and budget, advertising tactics are determined. Building the right marketing plan, implementing effectively, and assessing the process to ensure success, is the best-kept secret of healthcare marketing.

Are you wondering how advertising can take your medical practice to the next growth level? Contact experts at Practice Builders to understand more about our advertising services for doctors’ offices and review a customized marketing plan to keep your practice profitable.

Advertising Services for Doctors’ Offices that drive Results

Our healthcare advertising services span your entire patient journey, and we are not just any all-purpose marketing agency.

Whether you are looking to achieve your search ranking goals or beat local competitors in the online presence, we have a team of dedicated experts for the job.

Here are some of the many advertising services for doctors’ offices offered by Practice Builders:

Search engine optimization (SEO): When new patients do not have any recommendations from their near and dear ones, they turn to the Internet and search for the best medical practitioners. Healthcare SEO is an organic, non-paid way of attracting qualified traffic to your website. The SEO process starts with identifying keywords that searchers might use during their online searches and accordingly, optimizing your content. A lot of hard work goes into optimizing your healthcare website and ensuring that it ranks on top of search engines whenever a prospect searches the Internet for local healthcare providers. More traffic on your website means more qualified leads, more appointments, and more revenue.

Online reputation management (ORM): Healthcare is a highly competitive market, and many providers are struggling to acquire new patients and increase their local market share. This also means that doctors who do not have a robust online reputation will lose the battle with their competitors. A solid online reputation in today’s digitally driven world means fantastic patient reviews and 5-star ratings across social networks and third-party review sites. Patient reviews play an integral role in encouraging new patients to choose your medical practice over competitors. In fact, most patients use online reviews to evaluate care quality. Our advertising services for doctors’ offices will help you acquire more positive reviews on third-party sites by encouraging patients to share their pleasant experiences with your brand.

Website design and development:  Your website represents your healthcare practice online – it is the digital face of your medical brand. It showcases your personality, conveys your message to the target audience, and establishes your brand as a responsible medical practice. With more than four decades of experience in medical website design and development, our designers are trained to build sites that attract new patients while retaining the existing ones. We assure you that aesthetically appealing and mobile-friendly websites built by our team will leave a great first impression on your site visitors while safeguarding their private health information (PHI).

Social media marketing: Most patients use social networks for accessing healthcare-related information. Our social media experts will build a strong presence of your medical brand on relevant social media platforms to expand your digital reach. Social media advertising will allow you to nurture strong relationships with patients and establish yourself as a patient-centric and quality-conscious brand. You can also use YouTube for sharing videos of informative content that answers generic questions, eliminates myths, offers advice, and helps you become a trusted source of valuable information.

Email Advertising: Typically, when you get qualified leads from social media profiles or other websites, you also get email addresses in form submissions. This means you already have a list of email addresses of potential patients. But what will you do with these email addresses? Will you email them regularly, engage them, or try to convert them into loyal patients? When properly planned and implemented, email campaigns can help you target prospects through their inboxes with relevant information tailored to them. Our experts will help you attract new patients and retain the existing ones through content-rich emails.

Why choose us?

Healthcare is a highly competitive field, and with the growing number of medical practitioners out there, it can be hard to stand out and attract new patients. We will be your behind-the-scenes advertising partner to help you reach, nurture, and acquire patients better than ever before.

At Practice Builders, a leading advertising agency, we offer a comprehensive range of services to help your medical practice grow. We help you improve your brand image, strengthen your online presence, maximize your online reach.

Our experts will help you with A to Z of healthcare advertising and leave no stone unturned to ensure that your website reaches the top of search engine results. From SEO to PPC, we have experience and expertise in every aspect of healthcare advertising. We can create a perfect mix of strategies to build a result-oriented marketing plan for your practice.

Unlike other advertising agencies, we do not believe in a one-size-fits-all approach. At Practice Builders, our experts will kick start the discussion with a big picture to ensure that all promotional efforts are integrated. After all, if your advertising efforts are not working together, your marketing will be working against you.

Our goal is to offer customized services that drive results. We strive to deliver measurable progress, not false promises. We focus on making the best possible use of your budget, so you get the maximum return on investment (ROI).

Are you still unsure about the partnership with us? Contact us at 855-898-2710 and ask for a complimentary consultation, and we will walk you through our success stories, client testimonials, and how we can help you build the medical practice of your dreams.