Using social media as part your healthcare marketing strategy is an effective way to generate interest in your healthcare practice and connect with your patients. Even if you use social media in your personal life, there are different strategies to … Continue reading
In a constantly evolving technological world, it’s important to keep the website for your medical or dental practice up-to-date. And while updating an outdated practice website is a solid healthcare marketing strategy, there are important steps to remember to ensure … Continue reading
Did you know that Americans spend three times as much time on social media as they do on email? It’s clear now that social media is more than just a trend. Facebook and Twitter are still the two most popular … Continue reading
As we’ve discussed before, content is an important part of any healthcare marketing strategy. From your healthcare website design and blog entries to newsletters and social media updates, there’s a lot of content that needs to be created to effectively … Continue reading
You may have heard that email newsletters are a healthcare Internet marketing strategy that’s dying, even though that assessment isn’t entirely accurate. It’s true that email newsletters are an older form of Internet marketing, but that doesn’t make them outdated; … Continue reading
Most medical and dental practices have set up social media accounts by now as a way to market themselves as part of their healthcare marketing strategy. Even if you’ve had your social media accounts for a few years or a … Continue reading
We’ve already talked about running your healthcare practice like a business to create a brand that will help consistently and effectively market your medical, dental or veterinary practice. The next important thing when it comes to successful healthcare practice marketing … Continue reading
Like technology and scientific discovery in the medical field, the Internet is ever-evolving – there are always new discoveries made or new applications created that make things better or easier to do. The rise in Internet communications has given way … Continue reading
Content marketing is an online marketing strategy that doctors, dentists and vets alike should consider adding to their healthcare marketing plan. Put plainly, content marketing is a way to strategize your posts so that they are valuable, relevant and consistent … Continue reading
If you’re just starting to create healthcare marketing strategies for your dental or medical practice, trying to decide where to begin can sometimes be overwhelming. From social media sites to blogging to developing a new design for your website, where … Continue reading
