5 Tips to Deliver First-class Patient Service Through Social Media

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5 Tips to Deliver First-class Patient Service Through Social Media

Social media patient service is not optional these days. Your patients will choose when to contact their healthcare providers, and through the channel that best suits them. Superior patient service is a key differentiator for healthcare practices, and social networks … Continue reading

Is Concierge Practice the Right Decision for You and Your Patients?

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Is Concierge Practice the Right Decision for You and Your Patients?

Jam-packed waiting rooms, busy schedules, longer wait times, doctors too stressed to listen to their patients — such feedback is common when we talk about healthcare practitioners. However, what may come as a surprise to us is that these sentiments … Continue reading

How to Keep Patients Coming Back to Your Dental Practice

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How to Keep Patients Coming Back to Your Dental Practice

In order to make a dental practice more profitable, any marketer would consider the following three things: Find new patients Get existing patients to come back Increase the price of services If you are like much other dental practice marketers, … Continue reading

Your “Decent” Waiting Room May Not Be “Decent Enough”

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Your 'Decent' Waiting Room May Not Be 'Decent Enough'

So, your waiting room. With almost every aspect of healthcare transforming, the traditional waiting room is changing, too. Forward-thinking medical practices are introducing newer concepts and tools to make patients more productive, educated and engaged even when they are sitting … Continue reading

Can Patients Find Your Medical Practice Online?

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Can Patients Find Your Medical Practice Online?

Ideally, healthcare marketers should have a hunter’s mentality. This means they must be quick and shrewd enough to attract and retain new patients in order to successfully compete in this challenging healthcare marketing landscape. Medical practice owners spend hundreds and … Continue reading

5 Best Practices for Healthcare Content Promotion

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5 Best Practices for Healthcare Content Promotion

Where there is a visitor, there is an opportunity. Traffic on your website, blogs and social media platforms represents an opportunity for conversion. This means you have plenty of qualified leads, who are highly likely to convert into paying patients. … Continue reading

5 Ways to Build a Trustworthy Plastic Surgery Practice

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5 Ways to Build a Trustworthy Plastic Surgery Practice

The average customer today is exposed to thousands of marketing and promotional messages per day and wield more computing knowledge in their hand than NASA had to land the first man on the moon. A potential patient can make a … Continue reading

5 Branding Lessons Every Healthcare Marketer Must Know

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5 Branding Lessons Every Healthcare Marketer Must Know

The secrets of healthcare branding are worth millions. With ever-increasing competition in the healthcare market, a strong brand identity is more critical than ever before. A consistent, well-thought-out healthcare branding strategy is at the heart of all successful medical practices. … Continue reading

Are You Spending Enough on Your Healthcare Marketing Budget?

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Are You Spending Enough on Your Healthcare Marketing Budget?

Most practice owners and healthcare marketers know that it takes money to make money. It is a given that you must invest in advertising and marketing your practice in order to raise awareness among potential and future patients. If you … Continue reading

How to Attract Targeted Traffic to Your Plastic Surgery Website

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How to Attract Targeted Traffic to Your Plastic Surgery Website

“How do I drive more traffic to my plastic surgery practice website?” That thought crosses the mind of every plastic surgery practice marketer at some point. Maybe you too have sunk time and effort into setting up your practice, only … Continue reading

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Does Your Healthcare Practice Need an App?

“How do I drive more traffic to my plastic surgery practice website?” That thought crosses the mind of every plastic surgery practice marketer at some point. Maybe you too have sunk time and effort into setting up your practice, only … Continue reading