Online Patient Reviews: The Ultimate Guide for Medical Practice Owners

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Online Patient Reviews: The Ultimate Guide for Medical Practice Owners

Online reviews are reliable and one of the most effective ways to drive potential patients to your medical practice. Sure, you can spend hundreds or thousands of dollars trying to take your practice to the top of search engine results … Continue reading

Don’t Just Manage Your Online Reputation; Take Charge of It!

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Don’t Just Manage Your Online Reputation; Take Charge of It!

If you do not control your brand image online, someone else will. These days, almost every transaction starts online. If existing or potential patients see harmful content about your medical practice in search engine results, you are taking a considerable … Continue reading

6 of the Best Healthcare Digital Marketing Strategies

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6 of the Best Healthcare Digital Marketing Strategies

There are so many healthcare digital marketing strategies, and sometimes it can be overwhelming when you are trying to decide which one to choose. Marketers looking for the best digital marketing strategy need to have a clear understanding of their … Continue reading

7 Essential Pages Every Healthcare Website Must Have

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7 Essential Pages Every Healthcare Website Must Have

Your website is one of your healthcare practice’s best reputation management tools. It is your identity to the world and is often the first time your potential patients will see your name. You want to be sure your website gives … Continue reading

5 Tips to Deliver First-class Patient Service Through Social Media

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5 Tips to Deliver First-class Patient Service Through Social Media

Social media patient service is not optional these days. Your patients will choose when to contact their healthcare providers, and through the channel that best suits them. Superior patient service is a key differentiator for healthcare practices, and social networks … Continue reading

Is Concierge Practice the Right Decision for You and Your Patients?

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Is Concierge Practice the Right Decision for You and Your Patients?

Jam-packed waiting rooms, busy schedules, longer wait times, doctors too stressed to listen to their patients — such feedback is common when we talk about healthcare practitioners. However, what may come as a surprise to us is that these sentiments … Continue reading

How to Keep Patients Coming Back to Your Dental Practice

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How to Keep Patients Coming Back to Your Dental Practice

In order to make a dental practice more profitable, any marketer would consider the following three things: Find new patients Get existing patients to come back Increase the price of services If you are like much other dental practice marketers, … Continue reading

Your “Decent” Waiting Room May Not Be “Decent Enough”

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Your 'Decent' Waiting Room May Not Be 'Decent Enough'

So, your waiting room. With almost every aspect of healthcare transforming, the traditional waiting room is changing, too. Forward-thinking medical practices are introducing newer concepts and tools to make patients more productive, educated and engaged even when they are sitting … Continue reading

Can Patients Find Your Medical Practice Online?

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Can Patients Find Your Medical Practice Online?

Ideally, healthcare marketers should have a hunter’s mentality. This means they must be quick and shrewd enough to attract and retain new patients in order to successfully compete in this challenging healthcare marketing landscape. Medical practice owners spend hundreds and … Continue reading

5 Best Practices for Healthcare Content Promotion

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5 Best Practices for Healthcare Content Promotion

Where there is a visitor, there is an opportunity. Traffic on your website, blogs and social media platforms represents an opportunity for conversion. This means you have plenty of qualified leads, who are highly likely to convert into paying patients. … Continue reading

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Case Study: Dermatology Practice Carves Its Niche in Cosmetic Marketplace

Where there is a visitor, there is an opportunity. Traffic on your website, blogs and social media platforms represents an opportunity for conversion. This means you have plenty of qualified leads, who are highly likely to convert into paying patients. … Continue reading