5 Ways Mobile Healthcare Apps Can Improve Patient Experience

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5 Ways Mobile Healthcare Apps Can Improve Patient Experience

Until a few years back, the hospital was an uncomfortable and intimidating place for patients. Understanding treatment options, consulting doctors and running around in the stressful environment was very difficult. Today, however, the scenario is changed. The healthcare industry has … Continue reading

Healthcare Marketing: 10 Quick Tips to Beat the Competition

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Healthcare Marketing: 10 Quick Tips to Beat the Competition

As a healthcare marketer, it is inevitable that you will have competition. However, competition can be healthy and make you a better practitioner than you already are. You must allow the prospect of competition to inspire you rather than derail … Continue reading

Improve Patient Satisfaction Through Efficient Call Handling

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Improve Patient Satisfaction Through Efficient Call Handling

Your front-office staff is usually your patients’ first impression of your practice. Your front-office person represents your medical practice. Demonstrating unmatched patient service is essential. When a person calls your office, he or she is not looking for a chat. … Continue reading

6 Ways Staff Training Improves Your Bottom Line

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6 Ways Staff Training Improves Your Bottom Line

So much has been said about the fact that training your employees can improve their productivity and result in lower turnover rates, which in turn affects the bottom line positively. Staff training is not new, but perhaps not many medical … Continue reading

How to Win Back Lost Patients and Regain Trust

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How to Win Back Lost Patients and Regain Trust

Loyal patients are the most profitable, and it is a known fact that referred patients generate the best return on investment. What is interesting, though, is that a lost patient has a greater value than a potential patient. In fact, … Continue reading

7 Low-Cost Ways to Promote Your Medical Practice

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7 Low-Cost Ways to Promote Your Medical Practice

Healthcare marketers understand just how crucial it is to market their private practice in order to gain online visibility and reach their target audience. Marketing is an important way for you to show your skills to your target audiences. As … Continue reading

The Art of Patient Loyalty – 4 Tips for Building a Practice Patients Love

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The Art of Patient Loyalty – 4 Tips for Building a Practice Patients Love

In a world where your competitors are just a click away, patient loyalty is the new marketing. Today’s patients have access to an endless amount of information about your medical practice and the unique services your offer. Research shows that … Continue reading

Social Media Trends That Will Transform the Healthcare Industry in 2018

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Social Media Trends That Will Transform the Healthcare Industry in 2018

The world of social media marketing has changed significantly over the past decade or so. These changes are driven by trends in patient behavior and preferences, mainly by Gen Z and millennials. Reaching out to the younger members of society … Continue reading

8 Proven Patient Retention Strategies That Work

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8 Proven Patient Retention Strategies That Work

Leads. Patients. Appointments. These are the three most critical goals of every medical practice. If you want to build a thriving practice, you will have to take care of your most significant assets: patients. Unfortunately, most practices are obsessed with … Continue reading

Patient Feedback Survey: How Asking the Right Questions Can Help Your Practice

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Patient Feedback Survey: How Asking the Right Questions Can Help Your Practice

A nicely crafted patient satisfaction survey is one of the best methods practices have for understanding their strengths and knowing what they should improve. Surveys are an excellent way to assess patient satisfaction, brand potential, service quality, price comparison and … Continue reading

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Top 3 Reasons You Are Losing Patients

A nicely crafted patient satisfaction survey is one of the best methods practices have for understanding their strengths and knowing what they should improve. Surveys are an excellent way to assess patient satisfaction, brand potential, service quality, price comparison and … Continue reading