Thinking About Selling Your Practice? Proceed With Caution.

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Thinking About Selling Your Practice? Proceed With Caution

It’s no longer just hospitals that are buying up healthcare practices. Today, it’s health insurers, practice management companies, private equity firms and venture capitalists. They may offer you generous upfront bonuses, long-term contracts and other financial incentives. What they cannot … Continue reading

The Do’s and Don’ts for Gaining Social Media Followers

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The Do’s and Don’ts for Gaining Social Media Followers

Having social media networking accounts for your medical or dental practice is a great healthcare marketing strategy, but in order for it to be effective, you need to ensure that you have an audience. It can sometimes feel like an … Continue reading

Do’s and Don’ts for Your Personal Social Media Accounts

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Do’s and Don’ts for Your Personal Social Media Accounts

It may seem like social media accounts you use for your healthcare practice and the ones you have for personal use can be run totally separately, but in a time where everything is connected and anyone can look up anyone … Continue reading

Your Healthcare Marketing Guide to Google+

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Your Healthcare Marketing Guide to Google+

We’ve created quick cheat sheets for doctors and dentists to improve their use of social networking sites like Twitter and Facebook to meet their healthcare Internet marketing goals. There’s one more that we’d like to cover because, unlike Twitter and … Continue reading

Your Healthcare Marketing Guide to Facebook

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Your Healthcare Marketing Guide to Facebook

Using social networking sites is an easy and modern way to market your medical, dental or veterinary practice. Since many healthcare practices are using social media as part of their healthcare marketing strategy, it’s important to understand the basics of … Continue reading

Top 3 Reasons You Are Losing Patients

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Top 3 Reasons You Are Losing Patients

Doctors and dentists who wish to increase patient demand or stay in high demand in 2016 must use an armamentarium of healthcare practice marketing strategies to engage and attract healthcare consumers where they live. And where they live is on … Continue reading

Should Instagram Be Part of Your Social Media Strategy?

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Should Instagram Be Part of Your Social Media Strategy?

Since the rise of Facebook, social media networks continue to grow and expand. If you’re using social media as part of your healthcare marketing strategy, it’s important to understand the new social networking sites that launch and how they can … Continue reading

5 Reasons For Reading Your Online Patient Reviews

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5 Reasons For Reading Your Online Patient Reviews

Now that more patients face rising out-of-pocket healthcare costs due to higher premiums and higher deductibles, more are searching the Internet for medical care, comparing reviews, practitioners and practices before they make buying decisions. Like it or not, today’s healthcare … Continue reading

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Top SEO Mistakes Anyone Can Make

Now that more patients face rising out-of-pocket healthcare costs due to higher premiums and higher deductibles, more are searching the Internet for medical care, comparing reviews, practitioners and practices before they make buying decisions. Like it or not, today’s healthcare … Continue reading