Hashtags are still relatively new to social media, but they’ve gained more importance the longer they’ve been around. Hashtags can also be used across all social media networking platforms – from Twitter to Instagram to Facebook – and while they … Continue reading
Are you struggling with your medical or dental practice’s overall online marketing plan? It may be because you haven’t developed your brand yet. Creating a brand for your business, be it retail or healthcare, will help direct your company and … Continue reading
If you have a mobile site for your healthcare practice (and in 2016, you definitely should!), it’s important to think about mobile logistics when you’re creating content as part of your healthcare marketing strategy. Because of the dynamics of mobile … Continue reading
Do you have a content strategy in place for your healthcare practice? Even in 2016, content still ranks high as an effective healthcare marketing strategy. If you’re looking for ways to use content to draw potential patients to your website, … Continue reading
We all need a little help sometimes. Creating and developing healthcare marketing strategies yourself is an excellent way to find direction and a mission for your practice. But executing that marketing plan can involve more work than you can afford … Continue reading
Healthcare advertising is part of many healthcare marketing strategies because it’s a targeted approach that can help you find the patients you want. Advertising on social media is an effective strategy for promoting your medical or dental practice online and … Continue reading
Mindfulness and “being present” are popular catch-phrases. You probably see these terms and ideas come up a lot in both medical and lifestyle content. There’s definitely something to be said about remaining “in the moment,” and this is a strategy … Continue reading
Did you know that Practice Builders offers public relations services as part of our healthcare marketing plans and solutions? Public relations strategies can help you reach out to a wider audience. Not only can you focus on potential patients within … Continue reading
The main reason for starting an online healthcare marketing strategy is to attract patients from the wide audience pool that is the Internet. Getting visitors to your healthcare practice’s website is one thing, but how can you convert those visitors … Continue reading
When the legendary music artist Prince passed away this past Thursday, we learned about it through social media. Almost everyone was expressing their sadness and condolences online, from friends and family to local businesses. Social media has quickly become a … Continue reading
