Online Reputation Management FAQs: You Asked, We Answered

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Online Reputation Management FAQs: You Asked, We Answered

If you want to know how to increase profitability or how to get more patients for my clinic, we’d say, by improving your online reputation. Online reputation management for doctors is a big deal. It can make or break your brand. An … Continue reading

Online Reputation vs. SEO: Which is better for doctors?

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Online Reputation vs. SEO: Which is better for doctors?

Online reputation management (ORM) and search engine optimization (SEO) are two distinct services that are often grouped together. However, they both serve entirely different purposes. In general, SEO is used to increase the search engine ranking of your brand or … Continue reading

How to Establish the Online Reputation of a New Medical Practice

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How to Establish the Online Reputation of a New Medical Practice

With the Internet giving patients so many avenues to form an opinion about medical practices, every startup medical practice needs to be proactive about its online reputation. The competition of online reviews and social networks can be cutthroat – particularly … Continue reading

Why Are Patient Reviews So Important for Your Medical Practice?

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Why Are Patient Reviews So Important for Your Medical Practice?

So, what are patient reviews? If you are a medical practitioner, you know what reviews are. Some people call them online reviews, some call them opinions, and others refer to them as feedback. Some people also consider the star ratings … Continue reading

Why Online Reputation Management Is Essential for Medical Practices

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Why Online Reputation Management Is Essential for Medical Practices

A strong reputation is essential in today’s healthcare marketplace. It is what enables you to attract and retain patients and sets you apart from your competitors. As such, it is worth a lot of money. In fact, according to studies, … Continue reading

How Positive Reviews Help You Increase Revenue

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How Positive Reviews Help You Increase Revenue

The most popular and successful medical practices have one thing in common: Their patients love them! Online reviews and ratings have become the building blocks of online reputation across the healthcare industry today. Medical practices are both excited at the … Continue reading

Why Patient Testimonials Matter in Growing Your Healthcare Practice

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Why Patient Testimonials Matter in Growing Your Healthcare Practice

As a healthcare marketer, it is easy to talk about your products and services. You know how amazing your staff is and how effective your services are, and you enjoy conveying that to your target audience through your website content … Continue reading

How Much Will a Bad Online Reputation Cost Your Medical Practice?

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How Much Will a Bad Online Reputation Cost Your Medical Practice?

Gone are the days of choosing your next healthcare provider based on a guidebook or personal recommendations. In a digitally connected world, it takes only a few seconds to pull up online reviews of the medical practice or practitioner that … Continue reading

11 Online Reputation Management Mistakes Doctors Cannot Afford to Make

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11 Online Reputation Management Mistakes Doctors Cannot Afford to Make

When marketing your medical practice, reputation is everything. A strong online presence is essential for any healthcare practitioner trying to advertise his or her services to the public. Patients, too, are tech-savvy customers who want to make informed decisions when … Continue reading

The Positive Side of Negative Patient Reviews

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The Positive Side of Negative Patient Reviews

Can negative patient reviews help you attract more patients? Why are negative patient reviews considered less harmful? When and how should you respond to negative reviews? Most potential patients consider a lot of factors when choosing their healthcare provider, and … Continue reading

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