Why Online Reputation Management Is Essential for Medical Practices

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Why Online Reputation Management Is Essential for Medical Practices

A strong reputation is essential in today’s healthcare marketplace. It is what enables you to attract and retain patients and sets you apart from your competitors. As such, it is worth a lot of money. In fact, according to studies, … Continue reading

How Positive Reviews Help You Increase Revenue

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How Positive Reviews Help You Increase Revenue

The most popular and successful medical practices have one thing in common: Their patients love them! Online reviews and ratings have become the building blocks of online reputation across the healthcare industry today. Medical practices are both excited at the … Continue reading

Why Patient Testimonials Matter in Growing Your Healthcare Practice

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Why Patient Testimonials Matter in Growing Your Healthcare Practice

As a healthcare marketer, it is easy to talk about your products and services. You know how amazing your staff is and how effective your services are, and you enjoy conveying that to your target audience through your website content … Continue reading

How Much Will a Bad Online Reputation Cost Your Medical Practice?

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How Much Will a Bad Online Reputation Cost Your Medical Practice?

Gone are the days of choosing your next healthcare provider based on a guidebook or personal recommendations. In a digitally connected world, it takes only a few seconds to pull up online reviews of the medical practice or practitioner that … Continue reading

11 Online Reputation Management Mistakes Doctors Cannot Afford to Make

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11 Online Reputation Management Mistakes Doctors Cannot Afford to Make

When marketing your medical practice, reputation is everything. A strong online presence is essential for any healthcare practitioner trying to advertise his or her services to the public. Patients, too, are tech-savvy customers who want to make informed decisions when … Continue reading

The Positive Side of Negative Patient Reviews

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The Positive Side of Negative Patient Reviews

Can negative patient reviews help you attract more patients? Why are negative patient reviews considered less harmful? When and how should you respond to negative reviews? Most potential patients consider a lot of factors when choosing their healthcare provider, and … Continue reading

How Online Patient Reviews Are Impacting Your SEO

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How Online Patient Reviews Are Impacting Your SEO

Patient feedback is a feared expression, shared mostly with family and friends, unless some of your existing patients choose to praise or criticize your practice online in the form of “constructive criticism.” Online patient reviews are a powerful tool, both … Continue reading

How to Report and Remove Fake Google Reviews About Your Practice

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How to Report and Remove Fake Google Reviews About Your Practice

Online reviews and ratings make a significant difference to your conversion rate because patients trust social proof more than paid advertising. According to a report, nearly 31 percent of people will spend more money when a business has excellent reviews, … Continue reading

5 Things That Determine The Online Reputation of Your Practice

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5 Things That Determine Online Reputation of Your Practice

In an age where research for physicians and healthcare facilities is done primarily online, the way your medical practice is represented online is of utmost importance to your growth and profitability. As a medical practice owner, it is more important … Continue reading

Factors That Impact Online Reputation of Your Medical Practice

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Factors That Impact Online Reputation of Your Medical Practice

Your medical practice’s positive reputation is one of its greatest assets. A strong reputation will differentiate your practice from the competition, and patients will pay a premium to consult a reliable healthcare professional they can trust. In the past, a … Continue reading

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4 Things You Need To Do When You Close Your Healthcare Practice

Your medical practice’s positive reputation is one of its greatest assets. A strong reputation will differentiate your practice from the competition, and patients will pay a premium to consult a reliable healthcare professional they can trust. In the past, a … Continue reading