Are you struggling with your medical or dental practice’s overall online marketing plan? It may be because you haven’t developed your brand yet. Creating a brand for your business, be it retail or healthcare, will help direct your company and … Continue reading
If you thought that your healthcare practice’s website design wasn’t important enough to be part of your healthcare marketing plan, think again. Did you know that you can set up the design of your healthcare practice’s website to subtly promote … Continue reading
If you have a mobile site for your healthcare practice (and in 2016, you definitely should!), it’s important to think about mobile logistics when you’re creating content as part of your healthcare marketing strategy. Because of the dynamics of mobile … Continue reading
Do you have a content strategy in place for your healthcare practice? Even in 2016, content still ranks high as an effective healthcare marketing strategy. If you’re looking for ways to use content to draw potential patients to your website, … Continue reading
With so many new mobile devices on the market, it’s no surprise that mobile data use has increased by leaps and bounds year after year. If you’re not getting your healthcare practice a separate mobile site, your healthcare marketing plan … Continue reading
In 2016, one of the most important aspects of your healthcare marketing plan should be to focus on the functionality of your website. For this year and beyond, if you’re website isn’t user-friendly, you’re killing your SEO ranking. SEO isn’t … Continue reading
Creating and posting content online is one of the hallmarks of a healthcare marketing plan in 2016. If you’ve been doing it for a while, it may feel harder and harder to come up with new and engaging content ideas. … Continue reading
We all need a little help sometimes. Creating and developing healthcare marketing strategies yourself is an excellent way to find direction and a mission for your practice. But executing that marketing plan can involve more work than you can afford … Continue reading
Like any marketing strategy, your marketing plans for your healthcare practice’s social media accounts has probably changed and developed over the years. When you first created one, your probably focused on creating a presence online and gaining followers. Now that … Continue reading
Gaining more unique followers on social media is part of any practice’s healthcare marketing plan. So there are a lot of ads on the Internet that promise hundreds or thousands of followers for one easy payment. While this may seem … Continue reading
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