How Critical is Voice Search for Healthcare SEO?

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How Critical is Voice Search for Healthcare SEO?

Voice search is not a new concept. Do you remember the all-knowing, conversing computer called Mother in the movie Alien (1979)? This tells us we have always been interested in the ability to use voice to search, but it is … Continue reading

What Is Brand Perception and How Does it Impact Your Bottom Line?

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What Is Brand Perception and How Does it Impact Your Bottom Line?

“Products are designed in factories, but brands are made in mind,” said branding leader Walter Landor. It is easy to calculate the physical value of your products and services, but your customers’ perception is what really determines the value your … Continue reading

AI-Powered Patient Engagement Not an Option Anymore

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AI-Powered Patient Engagement Not an Option Anymore

Some key facts: AI in healthcare is likely to become an $8 billion industry by 2022. AI market will surpass $100 billion by 2025. (Source: Constellation Research) By 2020, the customer will manage 85 percent of the relationship with a … Continue reading

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6 Easy Ways to Research Your Competition so that You Can Attract More Patients

Some key facts: AI in healthcare is likely to become an $8 billion industry by 2022. AI market will surpass $100 billion by 2025. (Source: Constellation Research) By 2020, the customer will manage 85 percent of the relationship with a … Continue reading