7 Essential Pages Every Healthcare Website Must Have

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7 Essential Pages Every Healthcare Website Must Have

Your website is one of your healthcare practice’s best reputation management tools. It is your identity to the world and is often the first time your potential patients will see your name. You want to be sure your website gives … Continue reading

How Critical is Voice Search for Healthcare SEO?

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How Critical is Voice Search for Healthcare SEO?

Voice search is not a new concept. Do you remember the all-knowing, conversing computer called Mother in the movie Alien (1979)? This tells us we have always been interested in the ability to use voice to search, but it is … Continue reading

5 Best Practices for Medical Content Marketing

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5 Best Practices for Medical Content Marketing

Have you ever wondered why healthcare content marketing strategies fail? And when they fail, what can you do except give up? Content marketing is often done by being effective in three areas: social media marketing (SMM), search engine optimization (SEO) … Continue reading

How Content Marketing Can Build Your OB/GYN Practice

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How Content Marketing Can Build Your OB/GYN Practice

How often have we heard “Content is king”? All of us have heard this multiple times, yet content remains more of a supporting actor in healthcare marketing instead of being the star that it is. But one can question: Have … Continue reading

5 Ways to Boost Visitor Engagement on Your Dermatology Practice Website

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5 Ways to Boost Visitor Engagement on Your Dermatology Practice Website

All healthcare marketers understand the importance of having an attractive website and getting regular traffic. However, website traffic is only half the battle. The challenge is making your visitors stay on your dermatology practice website long enough to find out … Continue reading

Plastic Surgery Website: Your Most Important Marketing Asset

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Plastic Surgery Website: Your Most Important Marketing Asset

For plastic surgeons, their practice website serves as their storefront. Potential patients will not casually drop by your office to witness treatments or surgeries as if they are shopping for gadgets or furniture. Instead, today’s tech-savvy patients search online. When … Continue reading

How to Attract Targeted Traffic to Your Plastic Surgery Website

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How to Attract Targeted Traffic to Your Plastic Surgery Website

“How do I drive more traffic to my plastic surgery practice website?” That thought crosses the mind of every plastic surgery practice marketer at some point. Maybe you too have sunk time and effort into setting up your practice, only … Continue reading

5 Elements Every Medical Practice Website Needs to Build a Strong Online Presence

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5 Elements Every Medical Practice Website Needs to Build a Strong Online Presence

For your medical practice to establish a strong online presence, you need to make sure your website is packed with attractive and efficient features. Some features can make a lot of difference – both in terms of helping patients trust … Continue reading

Is Your Medical Practice Website Patient-Friendly?

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Is Your Medical Practice Website Patient-Friendly?

The Internet is a very competitive place. Getting potential patients to your medical practice website is only half the battle. The more significant part of the struggle is to keep your website visitors engaged. It is also important to give … Continue reading

Are You Looking to Improve Conversion Rates of Your Medical Website?

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Are You Looking to Improve Conversion Rates of Your Medical Website?

So, your medical practice has a website and you want to drive more traffic or potentially more patients. What can you do? Most website owners instantly think about marketing and spending more dollars. Undoubtedly, getting more visitors to your website … Continue reading

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4 Things You Need To Do When You Close Your Healthcare Practice

So, your medical practice has a website and you want to drive more traffic or potentially more patients. What can you do? Most website owners instantly think about marketing and spending more dollars. Undoubtedly, getting more visitors to your website … Continue reading