3 Physician Referral Marketing Strategies to Double Your Patient Volume

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3 Physician Referral Marketing Strategies to Double Your Patient Volume

Despite its potential, physician referral marketing hasn’t achieved the same publicity as other healthcare marketing strategies like social media and blogging. However, as a low-cost and widely acclaimed patient acquisition channel, it is slowly but surely taking center stage. Personal … Continue reading

Adding New Patients is Good, But Retaining Them is a Better Idea!

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Adding New Patients is Good, But Retaining Them is a Better Idea!

As a medical practice owner, what’s the one thing your practice counts on? The answer is – patients! While every medical practice needs to acquire new patients, it is equally critical to retain patients, as the acquisition costs are five … Continue reading

5 Commandments of Online Reputation Management for Dentists

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5 Commandments of Online Reputation Management for Dentists

There are thousands of dental practices in practically every city in the world. However, what makes one practice more successful than the other is its reputation. A dentist’s reputation is essential because it tells prospects whether the practice is trustworthy … Continue reading

Online Reputation Management FAQs: You Asked, We Answered

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Online Reputation Management FAQs: You Asked, We Answered

If you want to know how to increase profitability or how to get more patients for my clinic, we’d say, by improving your online reputation. Online reputation management for doctors is a big deal. It can make or break your brand. An … Continue reading

The Whys and Hows of Choosing an Online Reputation Management Agency

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The Whys and Hows of Choosing an Online Reputation Management Agency

Many small medical practice owners start solo. Sometimes it is purely out of necessity, and sometimes it’s the way they want. Over time, however, they start looking for help with a variety of tasks. They might start with a front-desk … Continue reading

Have You “Crisis-Proofed” Your Medical Practice’s Online Reputation?

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Have You “Crisis-Proofed” Your Medical Practice’s Online Reputation?

If you are one of the many healthcare marketers who believe in the adage, “There’s no such thing as a bad reputation,” we’d suggest you think about it again. This age-old saying has become one of the biggest myths in … Continue reading

How Can Doctors Conduct an Online Reputation Audit?

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How Can Doctors Conduct an Online Reputation Audit?

The web can be a competitive place, especially when you are running a medical practice. What prospects see when they search for your medical practice online will decide your growth and profitability. Ever wondered what prospects find when they Google … Continue reading

How Artificial Intelligence Helps Doctors Protect Online Reputation

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How Artificial Intelligence Helps Doctors Protect Online Reputation

Online reputation management is crucial, especially for doctors. Patients read online reviews, often before you even have a chance to provide them with excellent service. What’s more, bad reviews can cause your medical practice to not show up in search … Continue reading

How Does a Negative Online Reputation Hurt SEO?

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How Does a Negative Online Reputation Hurt SEO?

Over the last few years, online reviews for doctors have become a non-negotiable part of every medical practice and healthcare marketer’s arsenal. The number of third-party review sites has grown, and the rate at which patients are writing and referencing … Continue reading

Online Reputation vs. SEO: Which is better for doctors?

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Online Reputation vs. SEO: Which is better for doctors?

Online reputation management (ORM) and search engine optimization (SEO) are two distinct services that are often grouped together. However, they both serve entirely different purposes. In general, SEO is used to increase the search engine ranking of your brand or … Continue reading

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