5 Side Effects of Poor Patient Service

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5 Side Effects of Poor Patient Service

Patient service is arguably the most critical aspect of your medical practice to get right. Outstanding patient service can overcome poor marketing, but it is incredibly difficult (and expensive) to replace poor patient service with even the most exceptional, “delightful” … Continue reading

5 Strategies to Improve Patient Experience

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5 Strategies to Improve Patient Experience

It wasn’t long ago when every medical practice claimed that the key to gaining and retaining patients was the quality of service they delivered. But now things have changed. Now, an even more critical success factor has emerged: patient experience … Continue reading

How Website Design and Patient Experience Impact Your Profitability

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How Website Design and Patient Experience Impact Your Profitability

First impressions matter, both for face-to-face and online patient experiences. Therefore, you need to understand the importance of user experience in web design and build your healthcare website to be esthetically pleasing so that it makes a positive impact from … Continue reading

How Artificial Intelligence Helps Doctors Protect Online Reputation

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How Artificial Intelligence Helps Doctors Protect Online Reputation

Online reputation management is crucial, especially for doctors. Patients read online reviews, often before you even have a chance to provide them with excellent service. What’s more, bad reviews can cause your medical practice to not show up in search … Continue reading

Online Reputation vs. SEO: Which is better for doctors?

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Online Reputation vs. SEO: Which is better for doctors?

Online reputation management (ORM) and search engine optimization (SEO) are two distinct services that are often grouped together. However, they both serve entirely different purposes. In general, SEO is used to increase the search engine ranking of your brand or … Continue reading

Why Should Improving Patient Experience Be Top Priority for Doctors?

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Why Should Improving Patient Experience Be Top Priority for Doctors?

Not too long ago, physicians claimed that the key to winning and retaining patients was in the quality of the services they delivered. But now, things have changed. Providing the best patient experience is an even more critical success factor … Continue reading

A Physician’s Guide to Online Reputation Management

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A Physician’s Guide to Online Reputation Management

Online reviews are very popular these days, with everything from gadgets to restaurants judged on third-party sites like Yelp and TripAdvisor. Medical practitioners are not immune, either. Popular websites like Healthgrades, Google My Business and Yelp have the potential to … Continue reading

Why Are Patient Reviews So Important for Your Medical Practice?

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Why Are Patient Reviews So Important for Your Medical Practice?

So, what are patient reviews? If you are a medical practitioner, you know what reviews are. Some people call them online reviews, some call them opinions, and others refer to them as feedback. Some people also consider the star ratings … Continue reading

6 of the Best Healthcare Digital Marketing Strategies

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6 of the Best Healthcare Digital Marketing Strategies

There are so many healthcare digital marketing strategies, and sometimes it can be overwhelming when you are trying to decide which one to choose. Marketers looking for the best digital marketing strategy need to have a clear understanding of their … Continue reading

The Complete Guide to Doctor Reputation Management

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The Complete Guide to Doctor Reputation Management

Just a decade ago, the healthcare landscape looked radically different from its current form. The concept of online marketing was still in its nascent stage. The Internet has evolved, and so has the way that medical practices market themselves online. … Continue reading

5 Healthcare SEO Techniques for Higher Ranking in 2020 and Beyond

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5 Healthcare SEO Techniques for Higher Ranking in 2020 and Beyond

When it comes to search engine optimization (SEO) techniques, change is the only constant. For most medical practices, it is difficult to stand firm on this ever-changing ground, when the rules are changing faster than you have a chance to … Continue reading

5 Reasons Video Content Helps Convert Leads Into Patients

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5 Reasons Video Content Helps Convert Leads Into Patients

Figuring out where to spend your money and time as a healthcare marketer is not an easy decision. You want to create relevant content that grabs the interest of your target audience without being too gimmicky. You want marketing tactics … Continue reading

6 Ways to Use Social Networks to Grow Your Medical Practice

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6 Ways to Use Social Networks to Grow Your Medical Practice

According to a report by Statistica, the total number of worldwide users on social networks is likely to cross 3 billion active users per month by 2021. This is one-third of the world’s entire population! Social networks are engaging the … Continue reading

Why Patient Testimonials Matter in Growing Your Healthcare Practice

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Why Patient Testimonials Matter in Growing Your Healthcare Practice

As a healthcare marketer, it is easy to talk about your products and services. You know how amazing your staff is and how effective your services are, and you enjoy conveying that to your target audience through your website content … Continue reading

14 Simple Ways to Ensure Patient Loyalty and Retention

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14 Simple Ways to Ensure Patient Loyalty and Retention

Patient loyalty is like sand in your hand. The more tightly you try to hold it, the more quickly it will trickle through your fingers. Retaining patients has never been an easy nut to crack, as all medical practice owners … Continue reading

5 Tips to Deliver First-class Patient Service Through Social Media

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5 Tips to Deliver First-class Patient Service Through Social Media

Social media patient service is not optional these days. Your patients will choose when to contact their healthcare providers, and through the channel that best suits them. Superior patient service is a key differentiator for healthcare practices, and social networks … Continue reading

6 SEO Tools That Can Double Your Healthcare Website Traffic

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6 SEO Tools That Can Double Your Healthcare Website Traffic

Understanding search engine optimization (SEO) is important for increasing your healthcare website traffic and brand awareness. Right now, thousands of potential patients are looking for healthcare content just like yours. You can help potential patients find your website by implementing … Continue reading

Are You Targeting the Right Patients?

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Are You Targeting the Right Patients?

Getting your services in front of the right target audience is vital. In order to do this, you need to start by understanding who your potential patients are and why they are likely to choose your practice over your competitors. … Continue reading

How to Keep Patients Coming Back to Your Dental Practice

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How to Keep Patients Coming Back to Your Dental Practice

In order to make a dental practice more profitable, any marketer would consider the following three things: Find new patients Get existing patients to come back Increase the price of services If you are like much other dental practice marketers, … Continue reading

Can Patients Find Your Medical Practice Online?

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Can Patients Find Your Medical Practice Online?

Ideally, healthcare marketers should have a hunter’s mentality. This means they must be quick and shrewd enough to attract and retain new patients in order to successfully compete in this challenging medical practice marketing landscape. Medical practice owners spend hundreds … Continue reading

5 Best Practices for Healthcare Content Promotion

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5 Best Practices for Healthcare Content Promotion

Where there is a visitor, there is an opportunity. Traffic on your website, blogs and social media platforms represents an opportunity for conversion. This means you have plenty of qualified leads, who are highly likely to convert into paying patients. … Continue reading

What Type of Visual Content Attracts Patients?

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What Type of Visual Content Attracts Patients?

Did you know, nearly 74 percent of marketers are creating and sharing visual content, and this figure is going to increase? The fact is, if you want to make a real impact with your practice’s content, you cannot just treat … Continue reading

18 Strategies for Attracting Patients to Your Dental Clinic

Posted on , last updated on 06/29/2023 by Practice Builders

10 Strategies for Attracting Patients to Your Dental Clinic

The number of dental practices in the United States is growing at an exponential pace, thus increasing the competition between practices. You must have seen new dental clinics pop up in your area, promising a variety of unique services and … Continue reading

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