Have you ever considered investing in healthcare Facebook ads? Or thought about those Instagram ad campaigns that drive conversions? If you’re not taking paid social media advertising seriously this year, you’re missing a massive opportunity to attract new audiences, increase … Continue reading
There are dozens if not hundreds of ways to attract new patients to your medical or dental practice. This article focuses on the top five healthcare marketing strategies – the 800-pound gorillas of healthcare marketing, all of which have been … Continue reading
It’s no secret that you need more patients if you want to grow your orthodontic practice. If you want to reach out and engage more patients online, then you need social media marketing for orthodontists. Orthodontic marketing with social media … Continue reading
Social networks are essential to everyday life. An average person spends fifty minutes per day scrolling through feeds, posting pictures, sharing our experiences and liking comments. As our attention shifts to social networks, healthcare brands are doubling down on their … Continue reading
You have implemented a physician social media marketing strategy – but is it useful? Quantifying the return on investment (ROI) for social media campaigns is difficult for healthcare marketers. While many medical practices are increasing their presence and investments on … Continue reading
The evolution of social networks is a story filled with awe and, to some extent, disbelief. It seems like yesterday when people were using Orkut, sending frivolous messages and sharing pictures with friends. And then Facebook happened. The world changed. … Continue reading
The popularity of social networks is at its peak. According to a report, social media platforms are the most relevant advertising channels for almost 50 percent of Gen Z and 42 percent of millennials. Even for the healthcare industry, social … Continue reading
According to a report by Statistica, the total number of worldwide users on social networks is likely to cross 3 billion active users per month by 2021. This is one-third of the world’s entire population! Social networks are engaging the … Continue reading
Powerful patient relationships are the driving force behind your medical practice success. When your patients know, like and trust you, they are far more likely to buy your products and services and recommend them to friends and family. But how … Continue reading
Social media patient service is not optional these days. Your patients will choose when to contact their healthcare providers, and through the channel that best suits them. Superior patient service is a key differentiator for healthcare practices, and social networks … Continue reading
