Big Patient Engagement Potential in Health-Related Mobile Apps

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Big Patient Engagement Potential in Health-Related Mobile Apps

With the emergence of mobile apps in smartphones and similar devices, experts foresee great potential for health-related apps at improving patient engagement. Mobile app downloads have increased significantly. According to the April 2012 Xyologic app download report, approximately 378 million … Continue reading

Five Social Media Statistics That Could Change Your Medical and Dental Marketing Strategy

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Five Social Media Statistics That Could Change Your Medical and Dental Marketing Strategy

If you’re running healthcare practice advertising or marketing campaigns on social media, you may find some of these statistics helpful. These recent social media figures might make you rethink how you approach your strategy. 1. 55 to 64 age group … Continue reading

Five Social Media Rules for Medical, Dental and Healthcare Professionals

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Five Social Media Rules for Medical, Dental and Healthcare Professionals

Social media is becoming the number-one go-to online activity. Clearly this isn’t just a passing phase, as its usage continues to grow. Exerting effort and putting time into medical and dental marketing through social media is one thing; knowing the … Continue reading

Google Unveils Hashtag Search – #HealthcareMarketing

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Google Unveils Hashtag Search – #HealthcareMarketing

Do you want to find or join a conversation on Google Plus? With hashtags preceding words or phrases, you can easily connect with your patients and their conversations by making searches on Google. Following Twitter’s use of hashtags, Google now … Continue reading

Advantages of Using Social Media in a Healthcare Practice

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Advantages of Using Social Media in a Healthcare Practice

Did you know that the healthcare industries in the U.S. and Europe are actively pursuing social media outlets in promoting their business? While many doctors and dentists are somewhat cautious about joining the trend, it can’t be denied that social … Continue reading

Best Practices Guide: Facebook for healthcare professionals

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Best Practices Guide: Facebook for healthcare professionals

Having a Facebook “Like” page can help grow your practice by giving people a place to come where they can learn more about your practice and connect with you, often before they’ve ever even set foot in your office. And … Continue reading

Make the Most of Your Facebook Analytics Dashboard

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Make the Most of Your Facebook Analytics Dashboard

Make the Most of Your Facebook Analytics Dashboard As you are reading this newsletter, the Facebook community has probably reached 700 million users worldwide. Facebook Analytics is a service that lets you count your impressions and monitor feedback for each … Continue reading

Attend Our Socíal Media & Web Strategy Seminar Exclusively for Healthcare Professionals

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Attend Our Socíal Media & Web Strategy Seminar Exclusively for Healthcare Professionals

You want more patients and professional referrals online. But you don’t have the time or resources to build your website, do search engine optimization, write blogs, build Facebook pages or tweet. With so many new services available, where do you … Continue reading

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6 Easy Ways to Research Your Competition so that You Can Attract More Patients

You want more patients and professional referrals online. But you don’t have the time or resources to build your website, do search engine optimization, write blogs, build Facebook pages or tweet. With so many new services available, where do you … Continue reading