Top 8 Ways to Ensure That Your Patients Keep Their Appointments

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Top 8 Ways to Ensure That Your Patients Keep Their Appointments

Perpetually tardy patients, last-minute cancellations and flat-out no-shows have adverse affects on your healthcare practice. They disrupt your schedule, minimize your efficiency and, most of all, reduce your profitability. Patient Prompt reports that with an average appointment cost of $125, … Continue reading

Top 5 Digital Marketing Issues You Need to Consider to Hire the Best Digital Marketer for Your Healthcare Practice

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Top 5 Digital Marketing Issues You Need to Consider to Hire the Best Digital Marketer for Your Healthcare Practice

Here’s the hard truth: You need to invest in digital marketing if you want your healthcare practice to remain competitive. The unfortunate reality is that digital marketing can get costly, and not every digital marketer is worth his weight in … Continue reading

Top 6 Reasons Why You Should Brand Your Healthcare Practice

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Top 6 Reasons Why You Should Brand Your Healthcare Practice

Even if advertising isn’t your specialty, you can probably conjure up in your mind a variety of brands that you recognize and personal associations to go with them. Branding for your healthcare practice is similar in that your brand is … Continue reading

6 Ways to Promote Your Practice Around the Holidays

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6 Ways to Promote Your Practice Around the Holidays

Many healthcare practices see a lull in business around the holidays, but that doesn’t mean you have to sit around and wait for things to pick back up. The holiday season is a perfect opportunity to send well-wishes to your … Continue reading

6 Low-Cost, Highly Effective Ways to Boost Staff Morale in Your Healthcare Practice

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6 Low-Cost, Highly Effective Ways to Boost Staff Morale in Your Healthcare Practice

Healthcare industry-induced stress can derail your staff’s demeanor if you aren’t continually keeping morale boosters on your radar. When your staff is happy, they’re more engaged in their jobs, friendlier to patients (who immediately sense it!) and more productive. And … Continue reading

7 steps to get started using YouTube for your healthcare practice

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7 steps to get started using YouTube for your healthcare practice

YouTube is an ideal place to invest your practice’s social media energies: It’s operated by Google, has 1 billion users and is another way to drive traffic to your site. It can be daunting, though, because video requires more work … Continue reading

5 Ways to Nurture and Increase Patient Referrals

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5 Ways to Nurture and Increase Patient Referrals

When it comes to healthcare, patients want to know they are getting the best and prefer going to physicians someone they trust has recommended to them. Here are some ways to increase your number of patient referrals. 1. Gather information. … Continue reading

Reduce burnout and increase connection with your patients using these 3 techniques

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Reduce burnout and increase connection with your patients using these 3 techniques.

With all the demands of your rigorous schedule, seeing one patient after another, the constant clamor for your attention can get to be too much. To take care of yourself, and therefore enable you to take better care of your … Continue reading

Opening a healthcare practice? Here are 9 things to do.

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Opening a healthcare practice? Here are 9 things to do.

Whether it’s a medical or dental practice you’re opening, keep your patients’ point of view front and center. Think through how patients will find you and how they will experience your practice. 1. Build a user-friendly website. As a practitioner, … Continue reading

4 Things You Need To Do When You Close Your Healthcare Practice

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4 Things You Need To Do When You Close Your Healthcare Practice

As a medical professional, retiring is not as simple as riding off into the sunset. You may well get to that sunset ride, but to make sure it’s undisturbed by any loose ends –particularly any that could lead to allegations … Continue reading

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5 Tips for an Effective LinkedIn Profile

As a medical professional, retiring is not as simple as riding off into the sunset. You may well get to that sunset ride, but to make sure it’s undisturbed by any loose ends –particularly any that could lead to allegations … Continue reading