6 Ways to Capitalize on Your Patients’ New Years’ Resolutions

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6 Ways to Capitalize on Your Patients’ New Years’ Resolutions

You’re in a prime spot as a medical professional ringing in the new year because your patients are likely setting some health goals for 2017. This is your chance to step up to the plate and capitalize on those fresh … Continue reading

4 Ways to Stick to Your Practice’s New Year’s Goals When Things Get Tough

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4 Ways to Stick to Your Practice's New Year's Goals When Things Get Tough

Those New Year’s goals you set for your medical practice are a great motivating force, but at some point you may hit that proverbial wall and lose the drive to move forward. Because your practice’s success is too important to … Continue reading

5 Tips for Setting Your Practice’s New Year’s Goals That You’ll Actually Keep!

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5 Tips for Setting Your Practice's New Year’s Goals That You’ll Actually Keep!

The start of a new year is the perfect time to implement fresh goals in your healthcare practice. But don’t set yourself up for defeat by setting obscure goals or laying out objectives that aren’t obtainable. Use these five tips … Continue reading

9 Easy Enhancements to Promote a Positive Waiting Room Experience

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9 Easy Enhancements to Promote a Positive Waiting Room Experience

Have you waited in your waiting room lately? You should. In fact, that’s one of the best ways to find out what your waiting room experience is really like. If you’re wondering why this is such a big deal, waiting … Continue reading

8 Ways to Handle Patient Complaints and Defuse Their Frustrations

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8 Ways to Handle Patient Complaints and Defuse Their Frustrations

2017 will see healthcare’s full transition to value-based reimbursement, so scoring low on the patient satisfaction surveys that payers send to patients will cost you. But how do you handle those patients who, no matter how nice you are, you … Continue reading

Top 8 Ways to Ensure That Your Patients Keep Their Appointments

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Top 8 Ways to Ensure That Your Patients Keep Their Appointments

Perpetually tardy patients, last-minute cancellations and flat-out no-shows have adverse affects on your healthcare practice. They disrupt your schedule, minimize your efficiency and, most of all, reduce your profitability. Patient Prompt reports that with an average appointment cost of $125, … Continue reading

Top 5 Digital Marketing Issues You Need to Consider to Hire the Best Digital Marketer for Your Healthcare Practice

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Top 5 Digital Marketing Issues You Need to Consider to Hire the Best Digital Marketer for Your Healthcare Practice

Here’s the hard truth: You need to invest in digital marketing if you want your healthcare practice to remain competitive. The unfortunate reality is that digital marketing can get costly, and not every digital marketer is worth his weight in … Continue reading

Top 6 Reasons Why You Should Brand Your Healthcare Practice

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Top 6 Reasons Why You Should Brand Your Healthcare Practice

Even if advertising isn’t your specialty, you can probably conjure up in your mind a variety of brands that you recognize and personal associations to go with them. Branding for your healthcare practice is similar in that your brand is … Continue reading

6 Ways to Promote Your Practice Around the Holidays

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6 Ways to Promote Your Practice Around the Holidays

Many healthcare practices see a lull in business around the holidays, but that doesn’t mean you have to sit around and wait for things to pick back up. The holiday season is a perfect opportunity to send well-wishes to your … Continue reading

6 Low-Cost, Highly Effective Ways to Boost Staff Morale in Your Healthcare Practice

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6 Low-Cost, Highly Effective Ways to Boost Staff Morale in Your Healthcare Practice

Healthcare industry-induced stress can derail your staff’s demeanor if you aren’t continually keeping morale boosters on your radar. When your staff is happy, they’re more engaged in their jobs, friendlier to patients (who immediately sense it!) and more productive. And … Continue reading

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Is Email Marketing Right for Your Healthcare Practice?

Healthcare industry-induced stress can derail your staff’s demeanor if you aren’t continually keeping morale boosters on your radar. When your staff is happy, they’re more engaged in their jobs, friendlier to patients (who immediately sense it!) and more productive. And … Continue reading