How Can Doctors Conduct an Online Reputation Audit?

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How Can Doctors Conduct an Online Reputation Audit?

The web can be a competitive place, especially when you are running a medical practice. What prospects see when they search for your medical practice online will decide your growth and profitability. Ever wondered what prospects find when they Google … Continue reading

Why Should Improving Patient Experience Be Top Priority for Doctors?

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Why Should Improving Patient Experience Be Top Priority for Doctors?

Not too long ago, physicians claimed that the key to winning and retaining patients was in the quality of the services they delivered. But now, things have changed. Providing the best patient experience is an even more critical success factor … Continue reading

5 Side Effects of Poor Patient Service

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5 Side Effects of Poor Patient Service

Patient service is arguably the most critical aspect of your medical practice to get right. Outstanding patient service can overcome poor marketing, but it is incredibly difficult (and expensive) to replace poor patient service with even the most exceptional, “delightful” … Continue reading

Why Are Patient Reviews So Important for Your Medical Practice?

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Why Are Patient Reviews So Important for Your Medical Practice?

So, what are patient reviews? If you are a medical practitioner, you know what reviews are. Some people call them online reviews, some call them opinions, and others refer to them as feedback. Some people also consider the star ratings … Continue reading

6 Proven Medical Marketing Strategies to Help You Get Patients

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6 Proven Medical Marketing Strategies to Help You Get Patients

Medical marketing has changed more in the last ten years than in the previous 40, and rapid progress does not show any signs of slowing down. The digital medical marketing landscape that encompasses search engine optimization (SEO), social media, pay-per-click … Continue reading

Why Do Patients Leave Your Medical Practice?

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Why Do Patients Leave Your Medical Practice?

If you are a doctor or work in medical practice, you have probably asked yourself these three agonizing questions: Why are our patients leaving for competitors? What are we doing wrong? How can we improve our level of patient service? … Continue reading

Why Patient Testimonials Matter in Growing Your Healthcare Practice

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Why Patient Testimonials Matter in Growing Your Healthcare Practice

As a healthcare marketer, it is easy to talk about your products and services. You know how amazing your staff is and how effective your services are, and you enjoy conveying that to your target audience through your website content … Continue reading

14 Simple Ways to Ensure Patient Loyalty and Retention

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14 Simple Ways to Ensure Patient Loyalty and Retention

Patient loyalty is like sand in your hand. The more tightly you try to hold it, the more quickly it will trickle through your fingers. Retaining patients has never been an easy nut to crack, as all medical practice owners … Continue reading

20 Effective and Surefire Ways to Improve Patient Satisfaction

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20 Effective and Surefire Ways to Improve Patient Satisfaction

Recently, an analysis of over 30,000 online reviews of medical practitioners confirmed poor customer service is patients’ biggest frustration. In fact, according to this research, 96 percent of patient grievances are due to disappointing customer service, while the other four … Continue reading

6 Patient Satisfaction Survey Mistakes You Must Avoid

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6 Patient Satisfaction Survey Mistakes You Must Avoid

If you are curious about your patients’ experiences and opinions about your medical practice, it is better to ask them yourself rather than waiting for them to tell you or post a review on a public online platform, which may … Continue reading

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