Online Appointment Scheduling: Take Your Medical Practice from Patchy to Profitable

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Online Appointment Scheduling: Take Your Medical Practice from Patchy to Profitable

When it comes to ease-of-use and convenience, most medical practices are not currently delivering the comfort and access that their patients desire. According to a report, nearly 81 percent of patients want to be able to book their doctors’ appointments … Continue reading

7 Proven Ways to Make Patients Fall in Love With Your Practice

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7 Proven Ways to Make Patients Fall in Love With Your Practice

The Harvard Business Review recently surveyed thousands of customers to understand their service priorities. It was found that customers desired “an effortless experience” the most. The same outcomes can be applied to the healthcare community, where patients are our valuable … Continue reading

Top 10 Healthcare Marketing Trends For 2018

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Top 10 Healthcare Marketing Trends For 2018

With 2017 almost in the rear-view mirror, it is time to start thinking about how your healthcare marketing strategy will evolve in 2018. It is a wise thing to step back for a moment, analyze the success of last year’s … Continue reading

Plastic Surgery Marketing: 7 Essential Elements of an Engaging Blog

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Plastic Surgery Marketing: 7 Essential Elements of an Engaging Blog

The data is convincing. Blogging rules! With more than 330 million people reading blog posts at any given time, studies reveal that 70 percent of readers would rather learn about your plastic surgery practice or service through blogs rather than … Continue reading

10 Tips to Double Your Medical Practice Leads

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10 Tips to Double Your Medical Practice Leads

Without high-quality leads, your medical practice will most certainly collapse. Leads are the potential patients who can become regular patients and ambassadors of your practice if you play your game right. Sure, a practice may have several key goals, but … Continue reading

Patient Satisfaction – Why It Matters and How To Improve It

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Patient Satisfaction – Why It Matters and How To Improve It

Though the answer may sound obvious to many of you, the question is still worth asking: What do we mean by patient satisfaction? Simply put, patient satisfaction is an indicator of how well the patient is being treated at your … Continue reading

20 Most Effective Doctor Marketing Tips for Attracting New Patients and Growing Your Practice

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20 Most Effective Doctor Marketing Tips for Attracting New Patients and Growing Your Practice

Effective marketing is powerful. Successful medical practices understand the value of having an integrated marketing strategy that includes traditional and online marketing to reach, attract and retain patients. Having an effective strategy and knowing your target audience is imperative for … Continue reading

A Deep Dive Into Patient Journey

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A Deep Dive Into Patient Journey

Today’s patients are more unified and have a louder voice than ever before. They are demanding to be a part of their healthcare processes by asking more questions and demanding copies of their medical records. However, despite this growing confidence, … Continue reading

New Ways to Communicate with Patients

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New Ways to Communicate with Patients

Like technology and scientific discovery in the medical field, the Internet is ever-evolving – there are always new discoveries made or new applications created that make things better or easier to do. The rise in Internet communications has given way … Continue reading

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How Branding Affects Your Healthcare Practice’s Marketing Strategies

Like technology and scientific discovery in the medical field, the Internet is ever-evolving – there are always new discoveries made or new applications created that make things better or easier to do. The rise in Internet communications has given way … Continue reading