5 Reasons Your Medical Practice Needs a Visual Marketing Plan

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5 Reasons Your Medical Practice Needs a Visual Marketing Plan

To start with, here are the key stats you must know about the importance of including visual content in your healthcare marketing plan in 2018: Nearly 37 percent of marketers said visual marketing was important for their business, second only … Continue reading

Taking Patient Satisfaction to the Next Level Through Staff Training

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Taking Patient Satisfaction to the Next Level Through Staff Training

Patient service is an integral part of a medical facility. Excellent patient service helps to achieve organizational goals and nurtures long-term relationships with the target audience. Staff training must be a top priority for a medical practice to ensure patient … Continue reading

Improve Patient Satisfaction Through Efficient Call Handling

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Improve Patient Satisfaction Through Efficient Call Handling

Your front-office staff is usually your patients’ first impression of your practice. Your front-office person represents your medical practice. Demonstrating unmatched patient service is essential. When a person calls your office, he or she is not looking for a chat. … Continue reading

7 Things to Consider Before Merging Your Medical Practice

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7 Things to Consider Before Merging Your Medical Practice

It is exciting to experience tremendous growth in your medical practice, but eventually, significant growth will lead to change in the structure and size of your medical practice. Established practices often find it beneficial to acquire smaller practices, which can … Continue reading

6 Ways Staff Training Improves Your Bottom Line

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6 Ways Staff Training Improves Your Bottom Line

So much has been said about the fact that training your employees can improve their productivity and result in lower turnover rates, which in turn affects the bottom line positively. Staff training is not new, but perhaps not many medical … Continue reading

Factors That Impact Online Reputation of Your Medical Practice

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Factors That Impact Online Reputation of Your Medical Practice

Your medical practice’s positive reputation is one of its greatest assets. A strong reputation will differentiate your practice from the competition, and patients will pay a premium to consult a reliable healthcare professional they can trust. In the past, a … Continue reading

What Are the Consequences of Poor Patient Service?

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What Are the Consequences of Poor Patient Service?

Patient service is the most important thing for your medical practice to get right. Excellent patient service can overcome poor marketing, but it is extremely difficult and very expensive to replace poor patient service with even the most delightful marketing. … Continue reading

Is Your Medical Practice Website Delivering the Best User Experience?

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Is Your Medical Practice Website Delivering the Best User Experience?

Are you noticing a drop in your website’s engagement levels? Is your website’s bounce rate giving you sleepless nights? Or are you looking for ways to attract potential patients to your medical practice website? If the answer to any of … Continue reading

7 Proven Ways to Make Patients Fall in Love With Your Practice

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7 Proven Ways to Make Patients Fall in Love With Your Practice

The Harvard Business Review recently surveyed thousands of customers to understand their service priorities. It was found that customers desired “an effortless experience” the most. The same outcomes can be applied to the healthcare community, where patients are our valuable … Continue reading

Increase Profitability of Your Medical Practice by Attracting High-Value Patients

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Increase Profitability of Your Medical Practice by Attracting High-Value Patients

Medical practices are built around their patients. Attracting more patients and understanding their value is by far the most important thing that impacts a practice’s viability and sustainability. While driving traffic to your practice website is essential, only a handful … Continue reading

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Reduce burnout and increase connection with your patients using these 3 techniques

Medical practices are built around their patients. Attracting more patients and understanding their value is by far the most important thing that impacts a practice’s viability and sustainability. While driving traffic to your practice website is essential, only a handful … Continue reading